Job Title: Regional Technical Sales Engineer - Southeast Asia

Company: RIGOL Technologies

Location: Penang,Malaysia

About Us:

RIGOL Technologies is a global leading provider of test and measurement instruments and solutions, with its headquarters in Suzhou, China. Our mission is enabling technology exploration, empowering possibilities and more. RIGOL has established overseas subsidiaries in Europe, the United States, Japan, Korea, Malaysia, and Singapore, achieving localized services and support for major target markets around the world.

Position Summary:

As a Regional Technical Sales Engineer based in Malaysia, you will be the key driver for RIGOL's business growth across the Southeast Asia (SEA) market. This role requires a strong blend of channel management and direct technical sales. You will be responsible for empowering our distributor network, engaging with key end-users, and utilizing consultative selling to provide the best Test & Measurement (T&M) solutions for our customers technical needs.

Job Requirements:

Proactively manage, support, and expand RIGOL's network of distributors across the Southeast Asia region to ensure revenue targets are met.
Generate new sales leads, technically qualify opportunities, and actively follow up to drive the sales cycle through to closure.
Conduct direct technical and consultative selling activities, acting as the regional subject matter expert for RIGOL solutions.
Maintain day-to-day relationship management with distributors, providing them with technical support, product training, and business reviews.
Anticipate market trends, monitor sales activities, and maintain an accurate sales pipeline.
Plan and execute regional marketing activities, including technical seminars, industry tradeshows, and product demonstration events to drive brand awareness and lead generation.
Travel across the SEA region as needed to support distributors and visit key customers.

Skills / Qualifications:

Bachelor's degree or above in Electrical/Electronics Engineering or a related technical discipline.
5+ years of experience in technical sales, with a strong focus on channel/distributor sales management.
5+ years of proven experience within the electronics or Test & Measurement (T&M) instrument industry.
Strong technical knowledge and familiarity with electronic measuring instruments (e.g., Oscilloscopes, Spectrum Analyzers, Signal Generators).
Ability to effectively communicate technical value propositions to both engineering professionals and channel partners.
Highly self-motivated, target-driven, and able to work independently in a regional role.
Fluent in written and spoken English. (Proficiency in Mandarin or other local Southeast Asian languages is a strong plus).