This is a hands-on commercial role combining B2B partnership sales, merchant onboarding and activation, and cross-functional program execution to drive GMV and partner/merchant retention.

Job Responsibilities:

Build and close private-sector partnerships (corporates, hotels, property managers, campuses, F&B chains, malls, event organisers, benefits providers) to drive merchant distribution and commercial uptake.
Design and run partner-led merchant onboarding and activation programs (bulk/co-branded campaigns, field onboarding, training) to secure smooth first orders and sustained retention.
Drive adoption of products and services offerings via partner channels— launch pilots, iterate, and scale successful initiatives.
Coordinate across Sales, Ops, Marketing, Product, Legal and Finance to operationalise partnerships, track KPIs (merchant count, activation, GMV, retention), report insights, and ensure compliance with policies and regulations.

Job Requirements:

Diploma or bachelor's degree in Business Administration, Marketing, or a related field.
2–4 years experience in administration, merchant acquisition, business development, account management, or partnerships (preferably in F&B, hospitality, or e-commerce). Fresh graduates are welcome to apply.
Proven track record of meeting or exceeding sales and revenue targets.
Strong understanding of the F&B industry, restaurant operations, and familiarity with the retail industry is advantageous.
Excellent communication, negotiation, presentation, and relationship-building skills.
Proficient in data analysis and CRM tools like Salesforce, Google Sheets, SQL
Analytical mindset, self-motivated, results-driven, and capable of working independently.
Fluent in English, Bahasa Malaysia, Mandarin, and Hokkien.

What Will Help Set You Apart and Set You Up for Success:

Proven B2B partnerships & local network: Track record closing corporate/channel deals and strong contacts across Penang's F&B, retail and corporate sectors.
Merchant onboarding & activation: Experienced in bulk onboarding, field activations and driving first orders and long-term retention.
Commercial & product sense: Skilled at structuring deals, incentives and translating partner needs into product requirements (SaaS/subscription experience a plus).
Communication & field readiness: Strong stakeholder management and problem-solving skills.

Sales Coordinator (Penang)