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Astro Holdings

AVP, Trade & Product Marketing

Early Applicant
  • Posted a month ago
  • Be among the first 10 applicants
0-2 Years

Entertainment/Media/Publishing

Job Description

WHY JOIN US

  • We practice a vibrant & energetic office culture.

  • We provide opportunities for career advancement within the company.

  • Good performance is always rewarded accordingly.

JOB RESPONSIBILITIES:

  • Lead in alignment among stakeholders and partners for product marketing (ie: Astro PayTV) brief.
  • Lead in GTM strategy for product marketing (ie: Astro PayTV) from ATL, On Ground, Online to BTL
  • Work in collaboration with Media and Budget to strategies GTM that's aligned with the market opportunity.
  • Provide leadership in direction of product marketing GTM, plan initiatives that drives quantifiable impact and results.
  • Seek opportunities to create unique & exclusive collaboration among content team, sales team and external partners.
  • Oversea campaign roll-out, gather learning and implement continuous improvements to drive efficiency and results.
  • Acts as project manager and point of contact for all product marketing (ie: Astro payTV). This includes the preparation of project and business plans and timelines.

REQUIREMENTS:

  • Working experience in marketing communication/trade marketing
  • Excellent writing skills in English
  • Good communication skills in English and BM
  • Good analysis of campaign performance marketing for digital and social
  • A strong interest/ knowledge in Radio, Music, Entertainment and Lifestyle related content and a flair for developing content in this area.

More Info

Date Posted: 12/12/2024

Job ID: 103163781

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