As a Brand Building, you'll play a key role in turning consumer insights and business opportunities into impactful brand strategies and campaigns. You'll work closely with cross-functional teams to build brands, develop campaigns, and bring ideas to life across different channels.
What You'll Do
- Support the development and execution of brand plans, from short-term activations to longer-term strategies.
- Translate brand strategies into clear and actionable marketing initiatives, including campaigns, product launches, communication, and budgeting.
- Work with Consumer & Market Insights (CMI) to identify consumer insights, market opportunities, and trends.
- Collaborate with Digital, Media, and PR teams to develop and execute integrated brand campaigns.
- Partner with Commercial Marketing & Market Development teams to ensure effective brand activation across channels and areas.
- Develop creative ideas for existing products and new product development (NPD) in collaboration with Brand Development and Product Acceleration teams.
- Monitor execution to ensure brand initiatives are delivered effectively, efficiently, and in line with business objectives.
What We're Looking For
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- Strong analytical skills with the ability to turn data and insights into actionable recommendations.
- Creative thinker with a passion for brands, innovation, and storytelling.
- Strong communication and presentation skills.
- Collaborative and comfortable working with cross-functional teams.
- Able to manage multiple priorities in a fast-paced environment.
- Detail-oriented, proactive, and results-driven.
- Familiarity with digital marketing tools and platforms is a plus.
