Campaign Management Specialist - Enterprise Information Management

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Overview:

The Campaign Management Specialist is responsible for the delivery of complex Campaign/Marketing solutions to enable the business to define, deploy, measure and optimize campaign and marketing activities across the organization. Works with multidisciplinary teams within the organization to understand, analyze, & refine the campaign/marketing application to fulfill the business needs. Subject matter advisor and may serve as point of escalation and become actively involved to meet schedules and resolve problems in relation to the campaign/marketing applications. This role reports to the Team Lead of Campaign Management. Some of the key responsibilities and accountabilities are included below:

Key Responsibilities and Accountabilities:

• Manage issues proactively including timely resolution and identification of long term remediation opportunities.

• Identify and resolve systemic issues to prevent them from repeating.

• Ensure delivery against agreed upon SLAs and overall service delivery of campaign/marketing applications.

• Understand short and long term goal and objectives to recommend technical solutions and services.

• Participates in and contributes to the development of technical/business approaches and/or the recommendation of current system enhancements.

• Understand the underlying technologies and applications utilized within specified area of responsibility to direct how to design, develop, test, and implement priority technology requirements.

• Developing strategies and roadmaps for Campaign/Marketing application solution/platform.

• Designing and implementing the organization's Campaign/Marketing Platform operational procedures.

• Perform impact study of new enhancements to existing campaign/marketing applications processes

• Analyze & consolidate business requirement & develop functional specification design

• Manage & coordinate the overall development, SIT, UAT & Implementation efforts of major projects to deliver technical solutions & ensure business & technical requirements are met within project timelines.

• Oversee progress of campaign/marketing projects, change requests & problem resolution for the section

• Monitor the technical tasks & ensure deliverables are delivered within the project timeline

• Tracking and communication of key milestone status to Head of Department.

Jobholder Requirements:

Education/Qualification:

• Malaysian citizen

• Bachelor's Degree in Computer Science or related discipline with IT focus

Experience & Required Skills

• 3 years or more of experience in delivering Campaign/Marketing applications (preferably in Financial Services).

• Strong analytical skills

• Excellent communication skills, both oral and written

• Excellent documentation skills and technical writing abilities