BYD, a global leader in electric vehicle manufacturing, is seeking an experienced Commercial Vehicle Business Manager to drive the development and growth of BYD Malaysia's commercial vehicle business. This role is responsible for developing business strategies, identifying market opportunities, driving business performance and supporting the expansion of BYD's commercial vehicle in Malaysia. It requires strong commercial vehicle business experience, strategic thinking, and proven capability in business development, market expansion, key account management and stakeholder engagement.
Responsibilities:
- Develop and execute commercial vehicle business plans to achieve sales targets and business growth objectives.
- Identify and develop new business opportunities across key market segments, including public transportation, logistics, fleet operators, construction and government projects.
- Build and maintain strong relationships with key customers, dealers, strategic partners and relevant stakeholders to drive long-term business growth.
- Lead commercial negotiations and support tender projects to maximize business opportunities and project success.
- Develop and implement market expansion strategies to increase BYD's commercial vehicle market share in Malaysia.
- Monitor market trends, competitor activities, customer requirements and industry developments to identify new growth opportunities.
- Work closely with headquarters to support product planning, pricing strategy, business planning and commercial initiatives for the Malaysian market.
- Coordinate commercial vehicle product launches and key business initiatives to ensure successful market implementation.
- Prepare sales forecasts, business reports, market analysis and performance reviews for management and headquarters.
- Monitor business performance against targets and recommend improvement initiatives to maximize business results.
- Support dealer development and strategic partnership programs to strengthen BYD's commercial vehicle network.
- Perform other duties assigned by management.
Requirements:
- Bachelor's Degree in Business Administration, Marketing, Automotive Engineering, Engineering, or a related field.
- Minimum 8 years of experience in the automotive industry, preferably within a commercial vehicle OEM or related business.
- Proven experience in business development, commercial operations, sales management, key account management, or market expansion.
- Strong understanding of the commercial vehicle industry, including fleet operations, and B2B business models.
- Demonstrated ability to develop and execute business strategies, achieve commercial targets and drive sustainable business growth.
- Strong commercial acumen with excellent analytical, negotiation and business planning skills.
- Excellent stakeholder management and relationship-building skills, with the ability to engage effectively with customers, dealers, business partners and internal teams.
- Self-motivated, results-oriented and capable of managing multiple business priorities in a fast-paced environment.
