We are looking for an E-commerce manager for our client. Our client is a confidential, high-growth sports technology company known for developing advanced performance-tracking solutions used by athletes, coaches, and trainers worldwide.
The E‑Commerce Channel Manager has full ownership and accountability for the company's direct and marketplace e‑commerce channels outside North America. This is a senior‑level role for someone who views e‑commerce not as a set of disconnected ad platforms or storefronts, but as an integrated commercial system requiring disciplined pricing, inventory management, operational control, and conversion optimization – regardless of channel.
The ideal candidate has managed an end‑to‑end e‑commerce business across at least two major platforms (e.g., Amazon, Shopify, Walmart, or regional marketplaces). They have owned revenue targets, forecasting, promotions, and high‑stakes sales events (Prime Day, Black Friday, Cyber Monday, Singles Day). This person is comfortable being held directly accountable for results and proactively flags risks before they become problems.
This is not a part‑time support role or a pure agency oversight position. The E‑Commerce Channel Manager operates like a business owner – driving growth across all channels while protecting margins, brand reputation, and operational stability.
Responsibilities
Commercial Ownership (All Channels)
- Own revenue performance, margin contribution, and forecast accuracy for the entire e‑commerce portfolio (Amazon, other marketplaces)
- Drive profitable growth through disciplined pricing, promotion controls, and channel‑specific strategies
- Enforce MAP compliance and consistent pricing across all online channels
- Collaborate with Retail, Wholesale, and cross‑functional teams to avoid channel conflict
- Provide clear, data‑driven weekly performance updates with channel‑level insights
Operational Excellence (Every Storefront)
- Maintain listing health, Buy Box (where applicable), and site uptime/performance
- Proactively manage suppression risks, compliance issues, and policy changes across platforms
- Ensure zero delistings or site outages during peak sales periods
- Align inventory planning with promotions and key events across all channels
- Ensure ad spend matches inventory availability on a per‑channel basis
Content & Conversion Optimization
- Own product detail page (PDP) performance, on‑site content strategy, and A+ / enhanced content
- Improve ratings, reviews, and user‑generated content health across all platforms
- Continuously optimize conversion rates per channel (checkout flow, landing pages, marketplace content)
- Refine listings, pricing, promotions, and on‑site merchandising to boost performance
Media Strategy & Agency Accountability (360° View)
- Set paid media strategy, channel‑level boundaries, and ROAS goals (Amazon Ads, Google/Meta, marketplace Sponsored Products, etc.)
- Hold agency partners accountable for results across all e‑commerce channels
- Make disciplined decisions on scaling spend vs. protecting margin per channel
- Ensure total media spend aligns with overall inventory and profitability
Peak Event Readiness (All Major Events)
- Build and execute plans for Prime Day, Black Friday, Cyber Monday, Singles Day, and DTC flash sales
- Run pre‑mortems before major events for each channel
- Establish dashboards and escalation procedures for real‑time monitoring
- Eliminate surprises during high‑volume periods – whether on Amazon, your own site, or regional marketplaces
What Success Looks Like
- No Buy Box failures, unexpected delistings, or site downtime
- Clean, consistent pricing across all channels (Amazon, DTC, marketplaces)
- High forecast accuracy per channel and overall
- Ad spend aligned with inventory and profitability on a channel‑by‑channel basis
- Strong event execution without last‑minute scrambling – across multiple platforms
- Clear, proactive communication on performance, risks, and opportunities
Experience & Qualifications
- Bachelor's degree required
- 7–10 years of direct e‑commerce experience – must include hands‑on management of at least two of the following: Amazon (Vendor or Seller Central), Shopify Plus, Walmart Marketplace, Zalando, Shopee, or similar regional platforms
- Proven management of a 7–8 figure+ total e‑commerce business (not just Amazon)
- Deep experience with marketplace platforms and direct‑to‑consumer (DTC) store operations
- Direct involvement in major sales events: Prime Day, Black Friday, Cyber Monday, and at least one DTC flash sale event
- Accountability for forecasting and inventory planning across multiple channels
- Experience in pricing governance, MAP enforcement, and channel‑conflict resolution
- Strong analytical and problem‑solving skills
- Highly organized, detail‑oriented, and execution‑driven – comfortable switching between Amazon, Shopify, and other platforms in a single day
