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Machines Sdn Bhd

Go-To-Market Executive

Early Applicant
  • Posted a month ago
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Job Description

Key Responsibilities

  • Design and implement comprehensive go-to-market strategies for enterprise solutions, including market analysis, target account identification, and positioning.
  • Identify and prioritize key enterprise accounts and verticals to focus on. Develop and execute plans to penetrate these markets and secure high-value contracts.
  • Collaborate with sales teams to create and refine sales tools, presentations, and messaging that align with the enterprise market needs and value propositions.
  • Plan, execute, and oversee retail marketing campaigns that relates to SMB and Education, including promotions, seasonal events, and loyalty programs. Monitor campaign performance and make data-driven adjustments as needed.
  • Plan and coordinate in-store events, sales promotions, and product launches to attract and retain customers. Work with retail staff to ensure successful execution and maximum impact.
  • Monitor and analyze the effectiveness of go-to-market strategies and initiatives. Prepare reports and presentations on performance metrics and market feedback.

Requirement

  • Experience in enterprise and retail marketing.Experience in the ICT industry or similar markets is preferred.
  • Strong strategic planning, analytical, and project-management abilities.
  • Excellent communication, negotiation, and relationship-building abilities.
  • Ability to lead cross-functional teams and drive alignment on marketing initiatives.
  • Track record of developing and executing successful marketing campaigns generating revenue, increasing brand awareness, and customer top-of-mind.

More Info

Industry:Other

Function:Marketing

Job Type:Permanent Job

Skills Required

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Date Posted: 19/12/2024

Job ID: 103428877

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