Merchandising & Display Excellence:
- Optimize and defend the brand's share of shelf, ensuring high visibility for product
- Maintain home shelf displays according to corporate planograms, ensuring accurate price labels and strategic placement of Point-of-Sale Materials (POSM) and educational brochures.
- Execute and set up promotional displays, cross-merchandising units, and thematic secondary displays within strict timelines
Operations & Training:
- Manage stock levels, execute full stock replenishment during store visits, and flag near-expiry stock using the First Expiry First Out (FEFO) principle.
- Conduct product training and demonstrations for pharmacy staff to ensure they are knowledgeable about products.
Relationship & Market Intelligence:
- Build strong rapport with pharmacy managers, pharmacists, and floor staff to secure prime shelf space and support.
- Act as the eyes and ears on the ground; monitor competitor pricing, new product launches, and promotional activities, reporting findings to the direct manager.
