Our Client
An established industrial solutions provider supporting printing and production-based businesses across Southeast Asia. The organization provides specialized technical products, application support, and operational solutions that help customers improve manufacturing efficiency, production consistency, product quality, and equipment reliability.
Role Overview
The Regional Sales Engineer will manage existing customer accounts and develop new business opportunities across Southeast Asia. This individual contributor role focuses on technical sales, customer relationship management, application-based selling, and regional market development within printing businesses and industrial solution environments.
Key Responsibilities
- Manage and grow existing customer accounts across assigned Southeast Asian markets.
- Develop new business opportunities among commercial printers, industrial printing businesses, production facilities, and relevant manufacturing customers.
- Identify and engage potential customers through market mapping, referrals, industry networking, customer visits, and structured sales prospecting.
- Build strong working relationships with production, engineering, maintenance, procurement, technical, and management stakeholders.
- Understand customers production processes, operational challenges, quality requirements, and technical expectations.
- Recommend suitable industrial products and application solutions based on customers production environments and business needs.
- Conduct customer visits, technical discussions, product presentations, application reviews, and commercial negotiations.
- Work closely with customers to identify opportunities to improve production efficiency, process consistency, product quality, and operational reliability.
- Manage the complete sales cycle from initial engagement and needs assessment through proposal, negotiation, order confirmation, and post-sales follow-up.
- Prepare quotations, commercial proposals, sales forecasts, account development plans, and opportunity pipeline updates.
- Coordinate with regional and international stakeholders to ensure customer requirements are communicated and supported effectively.
- Follow up on customer enquiries, product evaluations, delivery matters, technical support requirements, and commercial issues.
- Monitor regional market developments, competitor activities, customer investment plans, and emerging business opportunities.
- Identify opportunities to introduce additional industrial products and solutions to existing customers.
- Participate in trade exhibitions, customer seminars, industry events, and other regional business development activities.
- Maintain accurate records of customer engagement, sales activities, market intelligence, and business opportunities.
- Travel approximately 50% across Southeast Asia to support customer engagement and regional market development.
Qualifications
- Diploma or Degree in Mechanical Engineering, Industrial Engineering, Manufacturing Engineering, Business, or a related discipline.
- 4–5 years of experience in technical sales, industrial sales, account management, product sales, or business development.
- Experience serving printing businesses or selling industrial products and solutions to manufacturing customers is highly preferred.
- Candidates from printing equipment, production machinery, industrial automation, compressors, CNC tooling, engineering products, manufacturing equipment, or related industrial solution providers may be considered.
- Demonstrated ability to manage existing customer accounts while developing new business opportunities.
- Able to understand customers production processes and communicate technical product benefits in a practical and commercially relevant manner.
- Strong customer engagement, presentation, negotiation, and relationship-management skills.
- Self-driven and comfortable working independently within a lean regional commercial team.
- Able to manage multiple regional markets, customer accounts, sales opportunities, and follow-up activities.
- Willing to travel frequently across Southeast Asia.
- Mandarin-speaking ability will be an added advantage due to the regional customer base.
- Based in Malaysia and able to work closely with local and regional stakeholders.
Note: Only shortlisted candidates will be notified.
