Sales Engineer

We are recruiting on behalf of our client:

The role in one paragraph

We are looking for a hungry, fast-moving Sales Engineer who genuinely loves the chase. You will own the entire new-business cycle for three high-growth SaaS / PaaS solutions — Varadise (AI digital twin for smart construction & facilities), DISPL (AI-powered digital signage and audience analytics), and EWISER (battery energy storage optimisation for C&I) — across Malaysia. You will prospect cold, network warm, qualify hard, demo confidently, and close deals fast. This is a role for a closer, not an order-taker.

Important: Please read this JD carefully before applying. We are not an MNC. Leads will not land in your inbox — you will hunt them. If that energises you, keep reading

What you will be selling

Three category-leading SaaS / PaaS platforms, each targeting a real, growing Commercial & Industrial pain points in Malaysia:

• Varadise — AI-powered Digital Twin platform for construction sites, smart buildings, and city-scale facility management. Buyers: developers, contractors, FM companies, government-linked infrastructure owners.

• DISPL — AI-driven digital signage with real-time, anonymous audience analytics. Buyers: retail chains, malls, F&B, hospitality, telcos, and out-of-home media operators.

• EWISER — Battery Energy Storage System (BESS) optimisation and energy decision platform. Field-proven in Malaysia. Buyers: factories, manufacturers, data centres, commercial property owners, and sustainability / ESG leaders.

You don't need to be a deep technical expert in all three on day one. You do need to be commercially sharp, willing to learn the technology fast, and able to translate it into a clear business case (ROI, payback period, peak-shaving savings, productivity uplift, safety compliance, foot-traffic conversion).

What you will actually do (the day-to-day)

• Build your own pipeline from scratch — cold calls, LinkedIn outreach, industry events, referral networking, walk-ins to factories / malls / construction sites. We do not hand you inbound leads.

• Own the full sales cycle: prospect → qualify → discovery → demo → proposal → negotiate → close → handover.

• Run discovery and demos yourself, with light pre-sales support. Loop in product / solutions specialists only when the deal is qualified and worth their time.

• Hit and beat monthly / quarterly new-logo and revenue targets. Forecast accurately.

• Translate technical capability into business outcomes for both C-level audiences (CFO / CEO /

Sustainability Head) and operational buyers (Facility Manager, Project Director, Store Operations, Plant Engineer).

• Network up and across — deliberately build relationships with consultants, M&E firms, system

integrators, ESG advisors, mall operators, and developers who can multiply your pipeline.

• Keep the CRM clean and current. If it isn't in the CRM, it didn't happen.

• Feed market intelligence back to product and leadership — what won, what lost, why, and what we should build or change next.

Who we are looking for (must-haves)

• 3 to 8 years of B2B Commercial & Industrial (C&I) SaaS, PaaS, or technology solution-selling experience in Malaysia / SEA. We cap at 10 years — we want hungry, not heavy.

• A demonstrable hunting track record: at least 60–80% of your historical revenue came from new logos that you self-sourced. Be ready to walk us through 2–3 specific deals you opened cold.

• Comfort with the phone, LinkedIn, and showing up unannounced at sites or stores. Cold outreach should not scare you — it should feel like Tuesday.

• Ability to talk credibly about at least one of: IoT / smart buildings / digital twin / BIM, digital signage / retail tech / OOH media, or energy / BESS / sustainability / ESG.

• Strong commercial English and Bahasa Malaysia. Mandarin is a real plus given the C&I and developer buyer base.

• Bachelor's degree in Engineering, Business, IT, or a related discipline — or an equivalent track record in lieu of the paper.

• Comfortable with CRM (i.e. Oodoo), Microsoft 365, and basic ROI / proposal modelling in Excel.

• Own transport and a valid Malaysian driving licence — you will be visiting sites, malls, factories, and customer offices regularly.

• Resilience and self-management. We are hybrid / remote. No one will micromanage your day. The pipeline will tell us how you're doing.

Nice to have (bonus points)

• Existing rolodex in Malaysian construction, facility management, retail / mall, F&B chains, manufacturing, or sustainability / ESG ecosystems.

• Experience selling at a startup or scale-up — carrying the bag without an army behind you.

• Familiarity with sustainability frameworks (e.g. NEM 3.0, Green Electricity Tariff, ESG reporting, Bursa Malaysia ESG disclosures) or Malaysian construction safety codes (e.g. CIDB requirements).

• Prior experience selling alongside system integrators, EPCs, consultants, or channel partners.

• A side hustle, sports background, or anything that signals you have an unusual drive to win.

Who this role is NOT for

We have learned this the hard way. Please self-select out if any of the below sounds like you:

• You expect a steady stream of marketing-qualified leads to land in your CRM each morning

• You are used to a large MNC support stack — SDR team, dedicated SE, marketing, ops, channel, partner ops — and the comfort that comes with it.

• You think prospecting is beneath a senior seller, or that cold calls are a junior's job.

• You have spent the last several years farming a renewal book and have not opened a brand-new logo recently.

• You need a long ramp-up runway and detailed playbooks before you start dialling.

• Your last few job moves were primarily title and base-salary upgrades, with quota attainment as a

secondary concern.

None of the above makes you a bad salesperson — it just makes you a poor fit for this specific role at this specific stage of our business.

What we offer

• Competitive, performance-driven package — base + meaningful commission tied to new-logo revenue. Top performers earn well above market.

• Hybrid / remote working across Malaysia. We care about outcomes, not seat-time.

• Three differentiated, in-demand products in fast-growing C&I categories — you are not selling commodity software.

• Direct access to founders and product leadership. Your customer feedback shapes the roadmap.

• Real career upside: first hires in a growing sales motion typically end up leading a team or a region.

• Travel coverage, mobile / data allowance, and the tools you need to do the job.