Senior Executive / Assistant Manager - Sales / Marketing and Business Development

Job Description

• To handIe all aspects with regards to Sales, Marketing and Business Development.
• To drive sales and marketing activities for the school to increase public awareness, leads generation and student enrolment.
• To establish contact and rapport with the external stakeholders, such as nationwide schools, centres, kindergartens, educational agents and etc. in sales, marketing and Business Development activities as well as promotional campaigns.
• Event planning and coordination with the suppliers, vendors and etc.
• To develop sales and marketing collaterals and pubiic relations materials.
• To manage the company's digital assets and platforms, including website, campaigns, social media engagement and online advertising campaigns to raise customer click-through and conversion rates.
• To plan social media's content calendars.
• Produce original, clear and credible ideas/ messages/scripts.
• To manage all the database and data mining activities.
• Consistency conduct market survey and competitors analysis.
• Provide input and feedback to immediate superior to formulate marketing strategies.
• To contribute creative alternative ideas to help maximize market penetration.
• Safeguard the interest and welfare of the brand properties against our Corporate Identity.
• Responsible to promote programs offered by the company.
• Attend to sales enquiries and follow-up prospects, leading to achieving to personal and company's target.
• Participate in marketing events such as seminars, fairs, and other marketing or promotional events.
• Responsible for monitoring, measuring and improving service provision and for implementing a continuous improvement programme to maintain students enrolment.
• Carry out targeted promotions and activities to increase public awareness and student enrolment.
• Identify marketing opportunities as well as create new markets to achieve the academy's business objectives.
• Manage the CRM enquiries, ensuring all e-mails, calls and walk-ins are responded promptly.
• To achieve the sales target which set by the company. (Company target will be briefed on the first week of the work)
• To perform any other ad-hoc assignment from time to time.

• Candidate must possess at least a Diploma / Bachelor's Degree in Marketing or related area from recognised university.
• Minimum 5 years working experience in the Education industry with proven track records.
• A mature individual with strong sense of responsibility and approachable.
• Ability to provide educational and personal counselling.
• Required language(s): able to converse and written fluent in English, Mandarin and Bahasa Malaysia.
• The ability to create something new refined writing skills.
• Possess strong initiative, attention to details, strong interpersonal and communication skills with ability to communicate comfortably with students in a courteous, tactful and professional manner.
• Able to work independently with minimal supervision and deliver result.
• Time management skills and the ability to manage multiple priorities are critical and able to manage multiple projects within the scope of work and stay on task.
• Must be a team player with a positive and can-do attitude plus able to adapt in task-paced working environment.
• Computer literature.
• Possess own transport and willing to travel outstation.
• Able to commit to work on weekends.