Play central role in safeguarding the quality, stability and long term perfornance of the GSME portfolio
This role involves ensuring all SME credit exposures are effectively monitored, reviewed and managed in alignment with the Bank's risk appetite, regulatory requirements and internal credit policies
This role is responsible to drive strategies to enhance SME client satisfaction and retention ie. deepening wallet share of existing borrowing customers, increase stickiness, product utilisation and/or anti-attrition.
Key Responsibilities
To work with SME business heads to develop business strategies and plans on new customer growth opportunity and existing portfolio in order to achieve the division's revenue and profit targets.
To plan key projects / initiatives, drive and monitor implementation to achieve targeted outcomes.
Develop and implement portfolio initiatives to drive new customers and grow existing customers base to generate revenue, strengthen balances and optimize account utilization.
Strategize and optimize profitability of the SME Banking portfolio while maintaining healthy balance of risk exposure.
Maximize penetration of portfolio activities via sales channel and leads management.
End-to-end management on process improvement, system enhancement, portfolio analysis/tracking and execution of portfolio campaigns.
Obtain market intelligence such competitors offerings, latest market trends as well as industry-specific business or banking needs.
