Job Purpose:

The Social Media Account Manager is responsible for leading the strategic and operational execution of client social media portfolios. They oversee all aspects of content planning, campaign management, reporting, and performance optimization for a set of key clients. The Manager acts as the primary liaison between clients and the internal agency team and plays a critical role in building trust, identifying growth opportunities, and delivering campaign excellence.

This leadership role balances strategic oversight with hands-on execution, mentoring junior staff while aligning with broader client business objectives.

Key Responsibilities:

Client-Facing Responsibilities:

Act as the lead contact for assigned clients, owning the relationship and ensuring proactive communication
Set strategic social direction and content calendars aligned with client objectives and brand tone
Present and defend campaign strategies, reports, and performance insights
Lead monthly/quarterly business reviews and performance analysis meetings
Identify upselling and cross-selling opportunities (e.g., influencer campaigns, media boost budgets)

Team Collaboration:

Oversee and guide Account Executives, ensuring project milestones and deliverables are met
Collaborate closely with creative, media buying, and video production teams
Maintain workflow efficiency and resolve cross-functional bottlenecks

Leadership and Mentorship:

Delegate tasks effectively and supervise content and campaign rollouts
Provide coaching, feedback, and development plans for direct reports (if applicable)
Support onboarding of new social team members and ensure adherence to internal processes

Reporting Line:

Deliver weekly and ad hoc strategic updates to senior management
Participate in strategic planning meetings and support new business development efforts when required

Operational Tasks:

Ensure all campaigns are delivered on scope, on time, and within budget
Approve content, post schedules, and paid campaign parameters before client presentation
Troubleshoot performance drops and initiate data-driven adjustments

Requirements

Required Qualifications:

4-6 years of progressive experience in account manager in digital/social media , preferably within an marketing agency environment
Demonstrated success in managing social portfolios with large-scale content and paid campaigns
Strong knowledge of Meta Ads Manager, TikTok Ads, LinkedIn Campaign Manager, and Google Analytics
Bachelor's degree in marketing, Digital Media, Communications, or related field.

Desirable Skills:

Strong leadership and team-building skills
Excellent client service and problem-solving abilities
Strategic thinker with a creative approach to social storytelling
Fluent in data interpretation, KPI analysis, and report crafting
Exceptional multitasking, deadline management, and stakeholder alignment capabilities
Fluent in English and Arabic, both spoken and written

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