Job Overview

To provide leadership to total North Region business development in general trade channels and effectively build a successful long-term business achievement for both Mars and Sub-Distributors partnership, accountable for strategic drive-in net sales, distribution, trade expenditure and sales forecast efficiency through fundamental basis involved with products, impactful displays and promotional execution.

Job Responsibilities

Business Objectives & Implementation

Manage the business objectives with sales target plan (EX-D, GSV) through identifying potential growth category and business opportunities to deliver business goals from these avenues.
Manipulate and co-ordinate implementation of marketing and sales activities.
Leverage sub-distributors operations, drive RTM (Route-To-Market), and enhance in-store excellence via sales strategic alignment.
Deliver channel strategies in modern trade and general trade with the right direction and approach of assortments, communication, and activation of full year plan.

Customer Management

Ensure fair trade terms agreed related to effective and efficient management and deployment of activities and trade expenditure.
Leverage strong customer relationships in JBP and value creation partnership approach and develop strong and influential relationships with Sub- Distributor and external customers
Enhance the excellent physical and digital availability in-line with eB2B

Financial Management

Manage trade expenditure effectively with alignment with sub- distributors and sales team to build capabilities and team effectiveness in physical availability via effective sub-distribution and display within budget control.
Work closely with all sales team through ensuring excellent sales operations execution standards in all stores with bulletin goals.
Articulate financial acumen in calculating ROI from promotional evaluation with key accounts.
Managing Net Sales Return (NSR)

Business forecasting

Periodically manage sales forecast accuracy within the submission timeline and parallel work with demand and supply planner with 13 periods horizon.
Focus on market hygiene control under sub- distributors contract.

Distributor Strategic Alignment and Communication

Periodically review with sub- distributor's performance and management ambition/goals including the resources and strategies needed to achieve the plans.
Day-to-day communication to ensure operational matters and Mars direction to achieve sales target and win-win business with retailers.
Lead the development and execution of customer specific solutions e.g. assortment, merchandising, pricing and promotion to achieve customer, category and business objectives.

Job Qualifications

Diploma or above
Sufficient years of sales experience in FMCG sector is required as this is a senior role covering total Central Region confectionery business General Trade. Solid capability and key experience as well potential to grow are more relevant than number of years of experience.
Proven credentials in strategic business planning, sales planning, and forecasting with a positive can-do mindset
Strong experience in managing distributors through a complex supply network.
Agile and entrepreneurial mindset with strong commitment / persistence to make the business a successful one.
Good grasp of spoken and written English.

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