About the Job

Responsible for driving sales performance and delivering highquality support to partner financial institutions within the assigned region.

The role oversees a team of Business Development Executives (BDEs) to ensure consistent service standards, strong partner engagement, and achievement of regional bancassurance targets.

This position plays a key leadership role in strengthening bank relationships, supporting frontline staff, and building a highperforming team dedicated to supporting business partners.

1. Sales Performance & Target Achievement

Achieve assigned regional bancassurance sales targets through effective planning, execution, and performance management. Covering both Advisory and Credit business.
Drive sales growth by actively monitoring performance metrics, identifying gaps, and implementing corrective action plans.
Support BDEs in improving productivity, conversion quality, and branch engagement activities.

2. Partner Bank Engagement & Support

Provide ongoing training, coaching, and advisory support to partner banks, including OCBC and other financial institutions.
Conduct regular product briefings, refresher sessions, and capabilitybuilding workshops for bank branches.
Deliver marketing support to bank frontline teams to enhance product knowledge, customer engagement, campaign activation, and speaker for customer events.
Maintain close rapport with regional leaders, branch managers and sales staff to ensure strong collaboration and alignment to business objectives.

3. Customer & Banker Servicing

Attend to enquiries from bankers and customers with professionalism and timely followup.
Identify customer needs and support the bank's sales staff in offering suitable bancassurance solutions.
Facilitate escalations, case followups, and issue resolution to ensure smooth customer journeys and relationship strengthening.

4. Team Leadership & People Development

Lead, guide, and coach a team of BDEs to maintain strong service standards and fulfil commitments to partner banks.
Conduct regular team meetings, field coaching sessions, and performance reviews to build a highperforming and motivated team.
Ensure effective deployment of team resources across branches to maximise sales opportunities and partner support.

5. Relationship Building & Business Expansion

Strengthen partnerships with financial institutions through frequent engagement, joint planning, and execution of business initiatives.
Acquire increasing support from bank partners by demonstrating value, reliability, and deep product knowledge.
Collaborate with bank leadership to identify business opportunities and co-develop strategies to grow bancassurance penetration.

6. Operational Excellence & Governance

Ensure adherence to internal policies, sales compliance standards, and bancassurance operating guidelines.
Provide accurate and timely reporting on sales performance, market feedback, and partner insights.
Support management initiatives and execute assigned projects in line with strategic priorities.

7. Ad Hoc Responsibilities

Undertake additional tasks and assignments as required by management to support overall business goals.

We are looking for people with

Diploma or Degree in Business, Finance, Marketing, or any related field (or equivalent working experience).
At least 7–10 years of experience in bancassurance, insurance sales, financial services, or sales leadership roles.
Strong interpersonal, coaching, and communication skills with the ability to influence senior stakeholders.
Proven ability to lead a team, drive performance, and manage partner relationships.
Strong customer focus, with the ability to identify needs and recommend suitable financial solutions.
High level of professionalism, responsibility, and ability to work independently.
Able to travel and work beyond normal office hours.
High level of integrity, takes accountability of work and good attitude over teamwork.
Takes initiative to improve current state of things and adaptable to embrace new changes.

How you succeed

Champion and embody our Core Values in everyday tasks and interactions.
Demonstrate high level of integrity and accountability.
Take initiative to drive improvements and embrace change.
Take accountability of business and regulatory compliance risks, implementing measures to mitigate them effectively.
Keep abreast with industry trends, regulatory compliance, and emerging threats and technologies to understand and highlight potential concerns/ risks to safeguard our company proactively.

Who we are

Founded in 1908, Great Eastern is a well-established market leader and trusted brand in Singapore and Malaysia. With over S$100 billion in assets and more than 16 million policyholders, including 12.5 million from government schemes, it provides insurance solutions to customers through three successful distribution channels – a tied agency force, bancassurance, and financial advisory firm Great Eastern Financial Advisers. The Group also operates in Indonesia and Brunei.

The Great Eastern Life Assurance Company Limited and Great Eastern General Insurance Limited have been assigned the financial strength and counterparty credit ratings of AA- by S&P Global Ratings since 2010, one of the highest among Asian life insurance companies. Great Eastern's asset management subsidiary, Lion Global Investors Limited, is one of the leading asset management companies in Southeast Asia.

Great Eastern is a subsidiary of OCBC, the longest established Singapore bank, formed in 1932. It is the second largest financial services group in Southeast Asia by assets and one of the world's most highly-rated banks, with an Aa1 rating from Moody's and AA- by both Fitch and S&P. Recognised for its financial strength and stability, OCBC is consistently ranked among the World's Top 50 Safest Banks by Global Finance and has been named Best Managed Bank in Singapore by The Asian Banker.

To all recruitment agencies: Great Eastern does not accept unsolicited agency resumes. Please do not forward resumes to our email or our employees. We will not be responsible for any fees related to unsolicited resumes.

Entity: Menara Great Eastern (HQ)

Employment Type: Permanent

Deputy Regional Director of Bancassurance, Central Region (Based in Kuala Lumpur)