To support the growth of the Prior Experiential Learning Rating Agency (PELRA) initiative, we are looking for a high-energy individual who is both a hunter for new corporate leads and a storyteller who can build a brand for our new initiative. If you thrive on autonomy and have a track record of turning digital ads into real-world partnerships, this role is for you.

Key Responsibilities

Identify and engage with corporate partners to promote PELRA as a pathway for professional recognition and regulatory compliance.
Conceptualize and execute social media advertising campaigns (LinkedIn, Facebook, etc.) specifically targeted at generating high-quality leads.
Deliver high-impact presentations to HR leaders, corporate stakeholders, and potential candidates.
Work closely with the internal team to ensure the PELRA value proposition is clearly communicated and distinct from other academic pathways (like APEL).
Manage the digital presence, including content creation and monitoring ad performance metrics.

Job Requirements

Bachelor's Degree in Business, Marketing, Communications, or a related field.
Minimum 3–5 years of experience in Business Development, Corporate Sales, or Digital Marketing. Experience within the education or professional training industry is a significant advantage.
Proven experience in managing paid social media ads (Ads Manager) and analysing conversion data.
Familiarity with CRM tools and the ability to nurture leads from initial contact to enrolment.
Advanced proficiency in PowerPoint, Canva, or other presentation software to create visually compelling decks.
Exceptional command of English (both written and spoken) with the confidence to engage senior-level corporate executives.
Ability to work independently without overlapping with broader academic programmes.
A natural ability to present complex regulatory pathways in an easy-to-understand and enticing manner.

Only shortlisted candidates will be notified.

Business Development Executive/Assistant Manager (PELRA)