Partnership with existing clients and extension of client base to agreed Client Partnering strategy
Best in class client relationship building, proactive, can do attitude and seamless implementation
Take responsibility for development, delivery and evaluation of projects working in conjunction with all functions
Establish alternatives for brand/marketing communication and advertising strategy
Drive the development of new marketing communication and advertising strategy for products and programmes as well as the creation of new alternative offline revenue streams
Regularly assessing performance of existing programs/solutions and finding new methods for increasing yield
Liaising with product marketing teams to identify marketing opportunities
Working with creative to create marketing strategy roadmap for brands that meets new revenue targets
Developing successful market proposition, pricing and go-to-market strategies for these new commercial products/program
Creating all relevant go-to-market collateral and communication programs to support new product/program launches
Responsibility for key process improvement projects as agreed with Account Director (e.g. Creative briefing process, financial tracking etc)
Ensure account and project management are continually aligned
Provide timely and consistent communication to account director and team about project status, profitability and people
Develop strong relationships with all other parts of the business and raise profile within the agency
Provide team with broader industry knowledge and specialism
Collaborative partnerships with Project management team
Identify continuously client's needs and establish/present initial strategy alternatives accordingly
Carry out shared values faithfully and play as a role model for junior members
Present clear instructions, guidelines and prompt review to junior members
Develop new clients and competition PT; support to create opportunity for competition PT
In-charge of financial performance (P&L target) management; in charge of managing client's billing and profit targets, and closely observe client's financial security and report results
Active participation in monthly team finance meetings in partnership with budget controller
Qualifications
A diploma/Bachelor's degree in Marketing/Advertising/Communications
Strong project management skills and keen understanding of creative development process and budget control
Minimum 4 years of relevant experience in managing campaigns in an integrated agency environment handling B2B marketing /branding
Proven track record in growing accounts, winning new business/pitches
Strong understanding of how mobile is affecting the retail space and overall consumer journey
Demonstrated proficiency in written and verbal communications skills in English
Dedication to clients and team colleagues
Ability to produce under pressure and management of timelines and production
Experience working in an integrated agency environment
Additional Information
Office closure for World Mental Health Day 10th October.
Additional Company closure for all 4 major festive Celebrations
A hybrid working schedule and with Friday disconnects.
Rest Relax & Recharge - office closure last week of December every year.
