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Acquisition & Digital Marketing

3-5 Years

This job is no longer accepting applications

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  • Posted 28 months ago

Job Description

If you are looking to excel and make a difference, take a closer look at us

The successful candidate will be responsible for initiating and implementing campaigns for Personal Loan & Credit Cards.

Key Responsibilities:

  • Lead/support the ideation, strategic planning and launch of effective marketing campaigns to achieve the business objectives business sales and financial targets.

  • Lead the execution of marketing initiatives of product (i.e. create brand & product awareness, acquire and/or cross sell product to new and existing customers, sales improvement and internal engagement)

  • Support channel alignments on marketing campaign knowledge through effective campaign briefing and internal communications.

  • Drive product acquisition via digital channel (leads, applications, funding/approval) and support projects that drive incremental business growth.

  • Enhance digital acquisition journey for all related products to improve business acquisition and customer experience.

  • Ensure communication strategy prioritized on digital marketing aligning to the Bank's core value and brand promise.

  • Ensure all marketing initiatives are in compliant with the product's policy and regulatory framework.

  • Foster active interactions for all sales channels and build a strong business relationship by supporting and addressing enquiries.

Job Requirements:

  • Malaysian citizens

  • Minimum University Degree in Business, Finance, Marketing, Accounting, Engineering or those with the necessary work experience will also be considered.

  • Candidates with 3-5 years of working experience in digital marketing, campaign management or product development

What's next

  • Once you've applied online, our team will carefully review your application. Due to a high volume of applications, we appreciate your patience to allow for a fair and timely review process.

  • Should you be shortlisted for the role, we will send you an invitation via email for an interview. You can also check on your application status by logging into your candidate account.

More Info

Job ID: 59799881