Location: Navi Mumbai, Maharashtra
Employment Type: Full-time
Experience: 2–5 years
About the Role
We are looking for an experienced Affiliate Manager to manage, develop, and scale affiliate partnerships across app and web campaigns. The ideal candidate should have strong experience in affiliate marketing, traffic acquisition, publisher management, and performance optimization.
Key Responsibilities
- Recruit, onboard, and manage new affiliate partners, publishers, and webmasters.
- Build and maintain strong relationships with existing affiliates.
- Identify new traffic sources, publishers, and partnership opportunities.
- Negotiate commission rates, caps, payment terms, and campaign conditions.
- Monitor affiliate traffic and campaign performance on a daily basis.
- Analyze key metrics such as CPA, CPL, CPI, CR, ROI, LTV, and retention.
- Optimize traffic sources and campaigns to improve conversion rates and ROI.
- Reactivate inactive affiliates and increase their traffic volumes.
- Coordinate with Media Buying, Creative, Product, and Operations teams.
- Handle affiliate queries, payment/reconciliation issues, and campaign concerns.
- Prepare weekly and monthly performance reports.
- Ensure affiliates follow campaign guidelines, compliance requirements, and traffic quality standards.
- Achieve monthly traffic, revenue, and performance KPIs.
Requirements
- 2–5 years of experience in Affiliate Marketing, Performance Marketing, or Partnership Management.
- Proven experience managing affiliate partners, publishers, or webmasters.
- Strong understanding of CPA, CPL, CPI, CPS, and other performance-based models.
- Good knowledge of traffic sources and digital acquisition channels.
- Strong analytical, negotiation, and relationship-management skills.
- Excellent communication skills.
- Experience with affiliate networks or tracking platforms is preferred.
- Ability to work independently and manage multiple campaigns simultaneously.
- Experience with international markets or multiple GEOs is an advantage.
Preferred Skills
- Existing affiliate/publisher network or industry contacts.
- Experience handling App and Web campaigns.
- Knowledge of platforms such as AppsFlyer, Adjust, Trackier, HasOffers, Affise, CAKE, or Offer18.
- Experience working with international affiliates and multiple GEOs.
- Mandarin language skills are an added advantage.
What We Offer
- Opportunity to work on international affiliate and performance marketing campaigns.
- Exposure to global affiliate networks and multiple GEOs.
- Performance-driven and collaborative work environment.
- Career growth opportunities within the digital media industry.
