Key Responsibilities
1. Affiliate Operations & Coordination
- Propose creative design ideas and coordinate with designers to develop Key Visuals for affiliate activities.
- Manage posting schedules and ensure all affiliate live sessions run smoothly.
- Liaise with Customer Care to onboard potential new affiliates.
- Coordinate sample shipments and monitor sample requests through the seller center.
- Address and follow up on pending affiliate-related matters by working closely with Ecommerce team, Customer Marketing Management, Production House, Brand, and PR teams.
- Manage relationships with brands and agencies to ensure alignment and seamless execution.
2. Data Management & Reporting
- Compile weekly and monthly sales data to identify winning affiliates by brand and agency.
- Track, monitor, and analyze affiliate performance metrics for continuous improvement.
- Set and update target plans in the seller center for each brand.
3. Event & Collaboration Management
- Prepare event details and support the execution of affiliate programs.
- Assist in organizing live streaming sessions with celebrities and mega KOLs.
- Coordinate with internal and external stakeholders to ensure event success.
4. Market & Competitor Analysis
- Proactively monitor competitor activities and trends within the affiliate marketing landscape.
- Provide insights and recommendations based on competitive analysis to strengthen ParagonCorp's affiliate strategy.
Requirements
- Bachelor's degree in Business, Marketing, Communications, or a related field.
- Proven experience in affiliate marketing, key account management, or event coordination.
- Strong organizational, multitasking, and project management skills.
- Effective collaboration skills with both cross-functional teams and external partners.
- Proficient in data management, reporting, and performance tracking.
- Proactive, analytical, and highly observant of market and competitor trends.
- Excellent communication and stakeholder management abilities.
- Creative, adaptable, and able to thrive in a fast-paced affiliate marketing environment.
