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hong leong assurance berhad

Agency Development Manager

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  • Posted 14 hours ago
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Job Description

Company Description

Hong Leong Assurance Berhad (HLA) is the largest local life insurance provider in Malaysia, operating with over 8,000 life advisors and 22 branches nationwide. A subsidiary of HLA Holdings Sdn Bhd under the Hong Leong Financial Group Berhad, HLA has a strong legacy as part of the renowned Hong Leong Group Malaysia. Established in 1982 as a composite insurance company, HLA has grown through strategic partnerships and innovative solutions to meet the diverse needs of its customers. Committed to providing comprehensive and client-focused services, HLA continues to be a trusted leader in Malaysia's life insurance industry.

Principal Duties & Responsibilities

To manage, maintain and develop life agency businesses of the branch and its surrounding towns in accordance with the preset business targets and business strategies.

To plan for the recruitment, training and development of the life division agency force of the branch and its surrounding towns.

To design and implement various training, sales and promotional activities to motivate the agency force and boost the sales of the branch and its surrounding towns.

To develop and sustain the business networking as a continuous business strategy to grow the business via multiple sales channels in the branch and its surrounding towns.

To assist the branch life operations and to ensure full compliance with company's policies, procedures & regulatory requirements at all times.

To liaise closely with the Operations staff for all issues relating to life operations matters

To develop new area via business networking, roadshow, worksite marketing and company promotion to recruit & attract potential agencies.

To identify & recruit direct appointment of new leaders through agency and branch initiative

To assist & conduct relevant company & industry training such as RFP, product, and ASAS.

Job Requirements:


Strong understanding of the life insurance industry, including market insights, benefits, and exclusions

Proficiency in life underwriting and familiarity with legal and compliance issues in the life insurance sector

Solid foundation in financial planning

Proven people management, strong leadership, training, and public speaking skills

Background in teaching/lecturing is an added advantage

Experience in Agency Development.

Chinese/Mandarin Language Literally will be added advantage.

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Job ID: 147437399