Assistant Brand Innovation Manager

About us

Founded in 1985, Vinda is a large-scale hygiene company in Asia, integrating R&D, production, and sales. Vinda is committed to the philosophy of Healthy Lifestyle Starts with Vinda and has striven to provide high-quality hygiene products and services. Today, Vinda has a total of 12 state-of-the-art production bases and operates core business segments including tissue, baby care, feminine care, incontinence care, under key brands Vinda, Tempo, Drypers, Libresse, and Dr. P.

What We Offer

✨ Comprehensive medical and insurance coverage for you and your dependents, giving you greater peace of mind

✨ Performance bonuses that reward your contributions

✨ Hybrid work arrangement with flexi working hours to support greater flexibility

✨ Attractive meal subsidy to support your daily expenses

✨Festive Cash for Your Celebrated Festival

✨ Exclusive staff purchase privileges on our products

✨ Free parking for your convenience

Ready to take your career to the next level

We're looking for a passionate and driven Assistant Brand Innovation Manager at Vinda SEA HQ located at Bandar Bukit Raja, Klang (next to Setia Alam). If you're ready to grow, contribute, and make a meaningful impact with a supportive team, we'd love to hear from you.

How You'll Make an Impact

Market & Consumer Insights

• Track market, category, consumer and macro trends using Kantar, Nielsen and internal research to identify growth and innovation opportunities.
• Translate consumer and competitive insights into actionable brand and innovation recommendations.

Strategic Innovation Planning

• Support development of innovation pipelines, from ideation and concept development through to launch.
• Support innovation ideation session/ Workshops covering products, packaging, communications (incl. CRM) and promotions that are aligned to the brand platform, business objectives and market needs.

Brand Management

• Assist in the development of brand platforms, strategies, architecture, and positioning for all categories.
• Ensure brand expression guidelines are executed in-line with the platform and to ensure consistent brand executions across the region.

Launch and Project Management

• Support 8Q category planning for all countries
• Track project milestones and coordinate cross-functional teams to ensure timely delivery.
• Conduct post-launch assessments to evaluate proposition, product, pricing, distribution and marketing effectiveness.

Competitive Analysis

• Monitor competitor products, innovation, branding, communication and marketing strategies across markets.
• Update and track regional competitive brands with in-marketing leads and coordinate with R&D to deliver semi-annualcompetitive analysis in a timely manner.

Annual View

Assist in category annual market view :-

• Competitive landscape (covers all 4Ps)
• Category dynamics
• Review past executions against brand platform and brand expressions guideline
• Data analytics

Budget

• Monitor and track category budget

What Makes You a Great Fit

• At least 2-4 years working experience in the FMCG/ Personal or Health Care industry with strong marketing background Knowledge of basic Trade Marketing is an added value.
• Exposure to leading partnerships with external agencies.
• Experienced in FMCG marketing, brand management or innovation.
• Basic understanding of consumer research methodologies and how to translate insight into opportunity.
• Proficient in using Kantar, Nielsen and internal data for analysis. Must be comfortable working with numbers, metrics, and spreadsheets.
• Strong written and communication skills, fluency in English, and the ability to communicate well with regional and global counterparts.

Disclaimer

By sending us your resume and personal details, it is deemed you have provided your consent to us retaining your information in our talent recruitment database. All information provided will only be used for the recruitment process purpose. Vinda will only collect, use, process or disclose personal information where and when allowed under applicable laws.

Important Notice

Our company does not engage any recruitment agencies or third parties to represent us in our hiring process. All recruitment activities are conducted directly by our Talent Acquisition team. We do not request any payment or fees at any stage of the recruitment process. If you receive any suspicious job offers or requests for payment claiming to represent our company, please disregard them and contact us through our official channels.