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CIMB Group

AVP, Sales & Marketing, Bureau de Change (BDC)

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  • Posted 23 hours ago
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Job Description

Job Responsibilities:

  • Assist to initiate new ideas / campaign / rewards which includes issuance of campaign memo & getting the necessary approval to grow BDC business.
  • Liaise with stakeholders i.e. Consumer Marketing & Group Legal on new initiative or amendment to existing initiative to ensure proper governance.
  • Design and execute integrated marketing campaigns to promote BDC products.
  • Strengthen BDC brand awareness and positioning in both offline and online markets.
  • Monitor performance metrics, conduct sales forecasting, and identify revenue gaps with actionable solutions.

Job Requirements:

  • Preferably 5 – 10 Year of relevant Marketing & Sales experience in the financial and banking industry.
  • In-depth understanding of currency exchange business and customer behaviour.
  • Proven track record in executing successful marketing campaigns and driving sales performance.
  • Excellent communication, stakeholder management, and negotiation skills.
  • Data-driven with strong analytical and presentation capabilities.

Only shortlisted candidates will be notified.

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About Company

Job ID: 147386659