Brand Manager

About This Role

Own Anker's brand presence in Malaysia — a mature SEA market with strong brand awareness and a well-developed specialty store network. You'll define local brand strategy, lead integrated campaigns, and build consumer mindshare across digital, retail, and social channels.

What You'll D

• oDevelop and execute localized brand strategies for Anker brands in Malaysi
• aLead integrated campaigns across digital, social, retail, and P
• ROwn brand health metrics — awareness, NPS, consumer sentimen
• tManage local creative, media, KOL, and PR agency relationship
• sExecute content marketing and social media across Facebook, Instagram, TikTok, Shopee/Lazad
• aCollaborate with product, sales, and e-commerce team
• sIdentify partnership and sponsorship opportunitie

s
What We're Looking F

• or3-5 years of brand management (consumer electronics, FMCG, or lifestyl
• e)Proven brand campaigns in the Malaysian mark
• etStrong understanding of Malaysia's digital landscape (Meta, TikTok, Shopee/Lazad
• a)Bahasa Malaysia + English fluency; Mandarin is a pl
• usValid work authorization in Malays