Lead regional brand strategy for a fast-growing workforce solutions business.
Your new company
Join a fast-growing APAC workforce solutions business helping companies navigate hiring, compliance, and cross-border expansion. As Branding Manager, you'll lead regional brand strategy, drive thought leadership, and directly influence business growth.
Your new role
- Shape and execute the regional brand strategy to strengthen market positioning and category leadership across APAC.
- Drive thought leadership and content strategy to build authority among HR and business decision-makers.
- Translate complex workforce, compliance, and expansion topics into compelling and commercially relevant narratives.
- Align brand and content initiatives with demand generation and pipeline growth objectives.
- Create persuasive customer stories and proof points that support both marketing and sales efforts.
- Lead content governance and ensure consistent brand messaging across all channels and markets.
What you'll need to succeed
- 5-8 years of experience in brand, content strategy, or marketing roles within B2B environments
- Strong ability to develop structured messaging and translate complex topics into clear narratives
- Experience in professional services, HR, or advisory industries is advantageous.
- Understanding of SEO principles; familiarity with GEO is a plus.
- Proven ability to balance brand building with commercial objectives
What you'll get in return
- Regional APAC ownership with strong visibility to senior leadership.
- Opportunity to establish yourself as a thought leader in a fast-growing B2B industry.
- Direct influence on both brand strategy and commercial growth
What you need to do now
If you're interested in this role, click apply now to forward an up-to-date copy of your CV, or call us now.
If this job isn't quite right for you, but you are looking for a new position, please contact us for a confidential discussion about your career.
