Effectively and efficiently manage the Relationship Managers and Premier Relationship Directors in delivering performance targets, sales standards, service quality, and risk management within the Premier Channel.
Strategically plan and execute all Premier business initiatives, organize and implement Premier sales activities to generate sales volume, and ensure the Bank's Premier platform maintains a strong presence in the local market.
Deliver excellent customer experience to maintain strong rapport and loyalty among all Premier customers.
Key Responsibilities
Sales Management
Revenue
Lead business development activities and ensure alignment of business strategy/plans with Premier Channel's strategies.
Plan and execute clients marketing events/activities on a monthly basis to drive sales.
Efficiently and effectively manage Branch resources by collaborating with Branch Managers (BM), Branch Sales personnel, and Affluent & Wealth Regional Sales Heads to drive and expand the Premier customer base, retention, and satisfaction.
Manage the Premier Sales and Service team to achieve assigned revenue targets.
Optimize customer interaction tools such as ONYX and campaign leads to deliver sales results and increase staff productivity.
Practice the use of sales methodology and Financial Journeys to achieve targets.
Service
Deliver high-level, consistent service and quality standards to all Premier customers.
Build and enhance the value proposition of the Premier Banking Channel.
People
Build and develop staff competencies and sales & service capabilities.
Responsible for recruitment and staff retention.
Compliance
Ensure the team adheres to all related regulatory requirements, policies, operational risk, legal, and compliance matters, including processes and procedures at all times.
Ensure there are no operational and control lapses amongst team members.