Plan and execute engaging short-form video content for TikTok and other social media platforms, with a strong focus on storytelling, audience engagement, and conversion-driven content.
Develop creative content ideas, scripting, and video concepts that align with current TikTok trends and beauty industry marketing strategies.
Coordinate closely with videographers, editors, talents, and internal teams to ensure smooth content production and execution.
Analyze TikTok content trends, platform algorithms, and consumer behavior to optimize video performance and drive sales conversion.
Maintain content quality and consistency by ensuring strong visual direction, pacing, messaging, and brand alignment across all social media content.
Qualifications
Diploma or above in Marketing, Mass Communication, Multimedia, Creative Media, or related fields.
Hands-on experience in social media content creation, espeecially short-form video content for TikTok.
Strong storytelling, scripting, and creative content planning skills with the ability to create engaging and conversion-focused content.
Deep understanding of the TikTok ecosystem, viral content trends, and social media consumer behavior.
Strong aesthetic sense, attention to detail, and understanding of beauty and lifestyle content trends.
Excellent communication and coordination skills with the ability to work effectively with videographers, talents, and cross-functional teams.
Ability to thrive in a fast-paced environment with strong adaptability and execution skills.
Experience in the beauty, skincare, or cosmetics industry is a strong bonus.