Job Summary
We are seeking a talented Content Writer to create engaging, informative, and SEO-optimised content across various platforms.You will collaborate closely with design and sales teams to ensure content is visually appealing and aligned with our marketing strategies. Additionally, you will conduct in-depth research to stay informed on industry trends, competitor content, and client preferences, using these insights to shape and refine content.
KeyResponsibilities
Content Creation
- Write engaging and informative content for blogs, websites, and social media.
- Create content that aligns with the Company's brand voice and goals.
- Develop content ideas based on market trends and client needs.
Client-Centric Content
- Produce content tailored to clients, such as market updates and educational guides.
- Ensure content is clear, professional, and relevant to the target audience.
- Incorporate client feedback to refine and enhance content.
Content Optimization
- Proofread and edit content to ensure accuracy and quality.
- Optimizecontent for SEO to improve visibility and engagement.
- Adapt content for various platforms to maximize reach and impact.
Research and Insights
- Research industry topics, client preferences, and competitor content.
- Share insights to inform content strategy and development.
- Stay updated on industry trends to ensure content relevance.
Collaboration with Teams
- Partner with design teams to create visually appealing content.
- Support sales teams with content for client outreach and presentations.Qualifications and Skills
Qualifications & Skills
- Strong ability to write clear, engaging, and informative content
- Proven experienceoptimizingcontent for search engines to enhance visibility and engagement.
- Ability to create tailored content, such as educational guides and market updates, that meets the specific needs of clients and target audiences.
- Strong proofreading and editing skills to ensure high-quality, error-free content.
- Skilled in researching industry trends, competitor content, and client preferences to inform content creation and strategy.
- Ability to create content for various platforms while ensuringit'soptimised for each format.
- Experience working with cross-functional teamsto produce visually appealing and impactful content.
What We Offer
- Competitive salary and a performance-based commission structure
- The opportunity to lead and shape a pivotal business initiative within a fast-growing fintech and bullion trading company
- Professional development opportunities to grow your skills and career
- A dynamic and collaborative work environment focused on innovation and excellence