This role offers a competitive salary due to the short term contract.
Enable your future
At TDCX, we believe that every career move should propel you forward. Work alongside innovative teams, support the growth of the world's most forward-thinking brands, and explore what's possible when human expertise meets technology. Together, we'll enable the future — starting with yours.
What is your mission
- Develop creative assets for SMB-focused paid and organic marketing campaigns across Google, LinkedIn, Instagram, YouTube, and email.
- Translate campaign objectives and business problems into clear, engaging, and ROI-focused visual concepts that resonate with SMB audiences.
- Build and maintain a structured, reusable creative and asset library, including static ads, banners, animated GIFs, email newsletters, and organic social media creatives.
- Create and adapt channel-specific assets and formats, ensuring visuals are appropriately sized and optimized for each platform.
- Organize, label, and version creative assets to enable efficient production of campaign variants and rapid creative testing.
- Collaborate closely with the Paid Media team to develop creative variations and refresh existing assets based on campaign performance and audience insights.
- Regularly refresh and adapt creative assets to maintain relevance, consistency, and performance across ongoing campaigns.
- Support the creation and updating of pitch decks and presentation materials, ensuring they reflect current company branding and visual guidelines.
- Apply strong visual storytelling and design principles while maintaining consistent brand identity across all marketing touchpoints.
- Incorporate concise and compelling on-asset copy where required to support campaign messaging and creative effectiveness.
- Stay up to date with digital creative trends, platform formats, and best practices to continuously improve the quality and effectiveness of marketing assets.
- Collaborate with cross-functional teams to ensure creative deliverables are aligned with campaign objectives, timelines, and performance requirements.
Who are we looking for
- 3-5 years designing B2B digital creative for both paid and organic channels, with a portfolio of shipped assets across multiple formats (static ads, banners, animated GIFs, email, and social), not brand identity or print-only work.
- Fluency in core design tools: Figma and the Adobe Creative Suite (Photoshop, Illustrator). Comfort building scalable, variant-friendly design systems for rapid A/B iteration.
- Working knowledge of format specs and constraints across paid and organic placements: Google Display / Performance Max, LinkedIn, Instagram (Meta), and YouTube, including size sets, aspect ratios, file-weight limits, safe zones, and text-overlay best practices.
- Email and newsletter design: building on-brand email newsletters and templates within email constraints (e.g. Klaviyo, Mailchimp, or HubSpot), and familiarity with a Figma-to-HTML or template-based workflow.
- Presentation design: adapting and polishing pitch decks to company and brand styling in PowerPoint, Google Slides, or Keynote.
- Motion / video capability (After Effects, Premiere, or CapCut) for animated GIFs, animated social, and Meta/YouTube placements, where video creative measurably outperforms static.
- Ability to translate a technical or emerging concept into plain, non-jargon visuals for a non-technical SMB buyer.
- Nice to have (Bonus Skill): AI concepting tools (Midjourney, Firefly) for rapid asset generation; and genuine familiarity with AI visibility, GEO/AEO, or adjacent SEO concepts, which improves creative credibility versus a pure generalist.
Who is TDCX
Singapore-headquartered TDCX is a leading global business process outsourcing (BPO) company that provides customer experience (CX) solutions, sales and digital marketing services, and content moderation for clients across various industries. These include digital advertising and social media, e-commerce, fintech, gaming, healthtech, media, technology and, travel and hospitality.
With a focus on helping companies enable the future, TDCX's smart, scalable approach— driven by innovation and operational precision—positions it as a key partner for companies targeting tangible outcomes. With more than 20,000 employees across 37 locations worldwide, TDCX provides its clients with comprehensive coverage in Asia, Europe and the United States. For more information, please visit www.tdcx.com.
