Digital Content Management Specialist

About the Role

We are seeking a highly skilled and motivated Digital Content Management Specialist with expertise in Adobe AEM and Drupal to join our team. This role is pivotal in managing our in-house brand while also supporting eCommerce initiatives. The ideal candidate will have a strong background in digital content management, brand strategy, performance analysis and team leadership ensuring the effectiveness of product postings and campaigns.

Key Responsibilities

Team Leadership:

• Lead and mentor a team of content specialists, fostering collaboration and innovation.
• Oversee workflow and ensure timely delivery of high-quality content.
• Provide guidance and support to team members, ensuring alignment with organizational goals.

In-House Brand Management:

• Develop and execute content strategies to enhance the visibility and engagement of the in-house brand.
• Manage and maintain the brand's digital presence across various platforms.
• Ensure brand consistency in all digital content and campaigns.

ECommerce Support:

• Collaborate with the eCommerce team to upload and manage content on client websites using Adobe AEM and Drupal.
• Ensure timely and accurate updates of product listings, descriptions, and promotional materials.

Content Posting and Performance Analysis:

• Post content on digital platforms and analyze its performance to ensure effectiveness.
• Utilize analytics tools to measure engagement, conversions, and other key performance indicators (KPIs).
• Provide actionable insights to optimize content strategies.

Reporting and Data Analysis:

• Create and maintain detailed reports on product performance and content effectiveness.
• Use Excel to analyze data and present findings to stakeholders.

Collaboration and Communication:

• Work closely with cross-functional teams, including marketing, eCommerce, and IT, to align content strategies with business goals.
• Communicate effectively with clients to understand their requirements and ensure seamless content delivery.

Job Qualifications

• University Degree / Bachelor's degree is required, and certifications are preferred.
• 5-7 years of digital content management experience.
• Proven expertise in Adobe AEM and Drupal.
• Strong understanding of brand management and eCommerce practices.
• Proficiency in posting and managing content on digital platforms.
• Analytical skills to measure and optimize content performance.
• Advanced knowledge of Excel for reporting and data analysis.
• Excellent communication and collaboration skills.
• Ability to work independently and manage multiple projects simultaneously.
• Proficiency in speaking, reading, and writing in English.

Preferred Skills:

• Experience in managing client websites and ensuring content accuracy.
• Familiarity with digital marketing tools and strategies.
• Creative mindset with a keen eye for detail.

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About Accenture

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