Digital Marketing (B2B Sales) - permanent role

Description

We are seeking a Digital Marketing Specialist with a focus on B2B sales to join our team in the SEA or ANZ region. The ideal candidate will be responsible for developing and executing effective digital marketing strategies that drive sales growth and enhance brand visibility in the business-to-business space.

Responsibilities

• Develop and execute digital marketing strategies to drive B2B sales in the SEA or ANZ region.
• Manage and optimize online marketing campaigns across various platforms including social media, email, and search engines.
• Analyze marketing metrics and performance data to improve campaign effectiveness and ROI.
• Collaborate with sales teams to align marketing efforts with sales objectives and support lead generation efforts.
• Create engaging content for digital channels, including blogs, newsletters, and social media posts.
• Conduct market research to identify trends, customer needs, and competitive landscape.

Skills and Qualifications

• 2-4 years of experience in digital marketing, preferably in a B2B context.
• Proficiency in digital marketing tools and platforms (e.g., Google Analytics, SEMrush, HubSpot).
• Strong understanding of SEO, PPC, and social media advertising.
• Excellent written and verbal communication skills in English; proficiency in additional languages is a plus.
• Ability to analyze data and derive actionable insights to inform marketing strategies.
• Familiarity with email marketing best practices and tools (e.g., Mailchimp, Marketo).
• Creative thinking and ability to develop innovative marketing campaigns.