Digital Marketing Executive

The ideal candidate will oversee the online marketing strategy for the organization by planning and executing digital marketing campaigns. This candidate will launch advertisements and create content to increase brand awareness. This candidate will have previous marketing experience and be able to monitor the company's social media presence.

Responsibilities

• Plans and executes all web, SEO/SEM, database marketing, email, social media, and online advertising campaigns.
• Designs, builds and maintains our social media presence.
• Measures and reports the performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
• Identifies trends and insights and optimizes spend and performance based on the insights.
• Brainstorms new and creative growth strategies through digital marketing.
• Develop and implement influencer marketing strategies that align with overall marketing objectives.
• Collaborates with internal teams to build web pages and optimize the user experience.
• Utilizes strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Collaborates with agencies and other vendor partners.
• Evaluates emerging technologies and digital marketing tools, recommending adoption where appropriate.
• Perform any other jobs that are assigned by superior or management.

Qualification:

• Degree in any related discipline with a minimum CGPA 3.0

Skills & Knowledge:

• Able to use Microsoft Excel, Word and PowerPoint
• Good in communication in English, Mandarin & Malay (written and verbal)

Competencies:

• Good in analysis and problem solving
• Able to work independently
• Good interpersonal and communication
• Highly motivated and proactive