Digital Marketing Specialist

About Us

Tradepoint Enterprise Sdn Bhd was established in 1988 and the principal activities are to market and distribute lighter & household products. Our team are the proud custodians of our iconic brands - Yeepi & Yeepi 1988. Our philosophy is simple - to provide high quality products at an affordable cost to consumers, where quality would always come first. Our products are sold across more than 10,000 retail stores and direct-to-consumer online. We are looking for a passionate candidate to join our team and work with us to drive brand awareness, reach, engagement and sales revenue through affiliate marketing and other social media platform in alignment with the company's growth targets.

Job Responsibilities

• Create visually compelling contents (videos & photos) for digital platforms.
• Brainstorm and develop creative campaigns that push our product focus.
• Plan, launch and optimize ads across Facebook, Instagram, TikTok, etc.
• Identify, approach and manage collaborations with influencers & KOLs.
• Lead the development and execution of all digital marketing activities independently, from ideation to performance analysis
• Handle ad-hoc marketing tasks and projects as they arise.

Job Requirements

• Diploma or Bachelor's degree in Marketing, Communications, or related field.
• At least 1 years of experience in similar role
• Good Comprehension of English and Bahasa Malaysia
• Skilled in photoshop and video editing tools
• Able to work independently and must be a self-starter
• Proven ability to develop and execute marketing strategies.
• Excellent organisation skills, detail-oriented and ability to multitask.