Director, Medical Strategy, Engagement and Platform Growth

Who We Are:

For over 60 years, MIMS has been the most trusted provider of clinical reference, medical education, and healthcare communications across the Asia-Pacific region. From our roots as a foundational medical publisher, we have continuously adapted to empower healthcare professionals with the critical information they need. Today, our flagship digital assets serve millions of users daily.

As the healthcare landscape becomes increasingly digital and interconnected, MIMS is evolving from a vital reference tool into a comprehensive digital ecosystem. We are actively exploring next-generation solutions and to lead this ambitious transformation, we are seeking a visionary Director, Medical Strategy, Engagement and Platform Growth who can maintain our trusted status, honour our rich heritage while driving our future innovation.

Who We Are Looking For:

MIMS is seeking a Director, Medical Strategy, Engagement and Platform Growth to shape the future direction, relevance, and growth of our platform solutions across Asia, with a primary focus on South East Asia and Hong Kong. This role is pivotal in defining and executing a growth strategy that reflects the clinical, educational, and professional knowledge needs of healthcare professionals, while increasing HCP engagement with MIMS solutions and services. As part of the leadership team, you will bridge medical, product, commercial, and platform development priorities to ensure our trusted medical heritage continues to evolve into innovative, high-value digital solutions for the future.

What Impact You Will Make:

Content Strategy and Platform Leadership

• Define and lead the regional growth strategy and roadmap for MIMS platform solutions, ensuring it aligns with the evolving clinical, educational, and professional needs of healthcare professionals across Asia.
• Translate deep HCP insight into a clear and actionable growth plan that increases platform usage, engagement, and long-term value to users.
• Partner closely with senior leaders across commercial and strategic planning, platform and technical development, and business development to shape future platform capabilities, product priorities, and solution design.
• Provide hands-on leadership in shaping and project-managing the implementation of content-led growth strategies, ensuring initiatives move effectively from concept to execution.
• Use content performance data, audience feedback, and market insight to continuously refine strategy, prioritise opportunities, and guide next actions.

Clinical Credibility, Governance and Content Excellence

• Hold overall leadership responsibility for editorial and medical content across platform solutions, ensuring the accuracy, relevance, consistency, and credibility of all content delivered through MIMS channels.
• Set and maintain high standards for medical governance, editorial quality, and content review processes to protect the integrity of MIMS as a trusted medical resource.
• Lead the integration of AI into content workflows to improve efficiency in production, review, analysis, and performance evaluation, while ensuring appropriate oversight, quality control, and responsible use.
• Drive innovation in how content is created, structured, and delivered so that MIMS can continue to meet changing HCP expectations while preserving scientific and professional rigour.

Leadership of Editorial Functions and Cross-Functional Collaboration

• Lead and develop key content functions, including the heads of Editorial, Medical Education (MEDU), and Medical Community Engagement, aligning strategy, priorities, and operational execution across these teams.
• Create a strong operating model for content planning and delivery that connects editorial, medical education, and engagement activities to broader platform, business, and commercial objectives.
• Work as a key bridge between medical leadership and product, platform, commercial, and business development teams to ensure that content strategy informs future product development and supports sustainable growth.
• Support a culture of high performance, collaboration, agility, and continuous improvement across all content-related functions.

External Partnerships and Market Influence

• Build and maintain strong, peer-level relationships with healthcare professionals, medical societies, and other key external stakeholders to strengthen MIMS's position as a credible and valued partner in the region.
• Identify and develop strategic partnerships with professional societies and other organisations that enhance the relevance, authority, and reach of MIMS platform solutions.
• Represent the voice of the healthcare professional internally, bringing external insight into strategic planning, content innovation, HCP engagement and platform development decisions.
• Help position MIMS for future growth by ensuring our content and partnerships reflect both our long-standing trusted heritage and our ambition to lead in digital innovation.

What Skills and Experience You Will Bring:

• Extensive senior leadership experience in medical content, medical publishing, digital health, medical information provision, or equivalent environments, with a proven ability to shape strategy and lead operational execution.
• MBBS, MD, BPharm, or PharmD strongly preferred, with the credibility and confidence to engage healthcare professionals and medical societies at a peer-to-peer level.
• Strong understanding of the clinical, educational, and professional knowledge needs of healthcare professionals, ideally across South East Asia and Hong Kong.
• Demonstrated experience leading editorial, medical education, or related content teams, with the ability to align multiple functions behind a common strategy and operating model.
• Proven ability to work effectively across medical, product, commercial, and technical teams to influence direction, support platform development, and deliver measurable business impact.
• Experience using data, insight, and performance measures to evaluate content effectiveness, guide decision-making, and optimise audience engagement.
• Practical experience integrating AI or other advanced tools into content production or review workflows is highly desirable.
• Strong relationship-building, communication, and stakeholder management skills, with the ability to be both strategically influential and hands-on in execution.

What Makes this Role Unique:

• A Leadership Role with Regional Impact: This role sits at the heart of MIMS's platform evolution, shaping how trusted medical content serves healthcare professionals across Asia, particularly in South-East Asia and Hong Kong.
• True Strategic and Cross-Functional Influence: You will be a core member of the leadership team, working at the intersection of medical, product, platform, commercial, and business strategy to influence what we build, how we build it, and how it delivers value.
• A Rare Balance of Vision and Action: This is a senior role with real strategic scope, but it also requires a hands-on leader who can build external relationships, shape strategy in detail, and drive implementation to achieve meaningful results.
• Honouring a Trusted Heritage While Driving Innovation: MIMS has a long-standing reputation as a trusted medical resource. This role offers the opportunity to protect and elevate that credibility while helping define the next generation of platform solutions, including smarter workflows and AI-enabled capabilities.
• The Opportunity to Shape Future Growth: By combining HCP insight, medical credibility, partnership building, and content innovation, you will directly influence engagement, platform growth, and the future direction of one of the region's most established healthcare platforms.