Food & Beverage Sales Executive

Company Description Amari Johor Bahru is a five-star hotel located in the heart of the Central Business District on Jalan Wong Ah Fook, adjacent to the Zenith Mall lifestyle hub and opposite major shopping and entertainment centers such as Komtar JBCC, City Square, and Persada Convention Centre. The hotel features stylishly furnished rooms and suites, versatile indoor and outdoor spaces, an executive lounge, and diverse meeting facilities. Guests enjoy a range of amenities including the signature Amaya Food Gallery, Breeze Spa, a fitness center, swimming pool, and ample parking. The property is within walking distance of the Singapore Immigration CIQ and close to popular attractions such as the Johor Bahru Heritage Trail, Bazaar Karat Night Market, LEGOLAND Malaysia, and Johor Premium Outlets, offering a dynamic environment for hospitality professionals.

Role Description This full-time, on-site Food & Beverage Sales Executive role is based at Amari Johor Bahru in Johor Bahru City Centre. The role involves driving F&B revenue by identifying and developing new business opportunities for the hotel's restaurants, bars, banqueting, and catering services. Responsibilities include managing key accounts, preparing proposals and quotations, coordinating site visits, and maintaining strong relationships with corporate, leisure, and event clients. The Food & Beverage Sales Executive collaborates closely with the operations and marketing teams to create promotions, packages, and events, while monitoring sales performance and market trends. The role also requires accurate reporting, sales forecasting, and ensuring all client interactions reflect the brand standards and guest-focused service culture of Amari Johor Bahru.

Qualifications

• Proven experience in Food & Beverage or hospitality sales, with a strong track record in account management and business development.
• Strong communication, negotiation, and presentation skills, with the ability to build and maintain long-term client relationships.
• Solid understanding of F&B operations, banquet and event sales, and revenue generation strategies.
• Ability to analyze market trends, prepare sales reports, and develop effective sales plans and promotions.
• Excellent organizational and time-management skills, with attention to detail and the ability to manage multiple inquiries and events.
• Comfort working with CRM systems, MS Office applications, and basic sales administration tools.
• Fluency in English; proficiency in additional languages commonly used in the region is an advantage.
• Certificate, diploma, or degree in Hospitality Management, Business, Marketing, or a related field preferred.
• Willingness to work flexible hours, including evenings, weekends, and public holidays according to business needs.
• A customer-oriented mindset, professional appearance, and commitment to delivering high-quality service