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MISSION: To increase and improve the business of franchisees in line with the franchisor's strategy and objectives.
Key Deliverables
- Ensure the sustainability of assigned franchisees, by creating, monitoring and contributing to their business plan while ensuring their satisfaction with the franchise offering.
- Create and monitor various action plans with the franchisee (range of services, communication, training, online approach, etc.).
- Ensure that stores meet defined minimum performance standards (range of services and capabilities, customer service and facilities, NPS, Online, brand policy, service standards).
- Plan, contribute to and monitor traffic generation actions (online, fleets, marketing, CRM...), as well as conversion performance in stores.
- Ensure that franchise fees are collected on time, and prepare the profit map (fees paid by the franchisee in relation to the value delivered by the franchise).
- Ensure that information on franchisee business performance is collected on time.
- Support the correct implementation and appropriation of IT tools defined for the network.
Requirements
- Bachelor's degree in Business Administration, Marketing, Management, or a related field
- 3–5 years of experience in franchise management, business development, sales or consulting
- Strong business acumen and understanding of P&L, ROI, and investment models
- Proven ability to evaluate franchise performance, identify gaps, and drive improvement plans
- Capable of supporting new market entry and expansion strategy
- Strategic thinker with problem-solving and negotiation abilities
- Excellent relationship management and communication skills
- Knowledge of franchise operations manuals, SOPs, and compliance standards
- Driving license is required
- Mandarin speaking is a must
