Conduct market research and feasibility to understand consumer insight, market landscape. Identify risk, gap and opportunity to launch the brand in local/overseas market successfully.
Understand corporate regulations and legal requirements in the local/overseas market.
Develop market entry strategy & plan. Construct business model to ensure sustainable growth and target achievement.
Conduct business development activities including building contacts with distributors, wholesalers, retailers and suppliers to grow the brand and business in local/overseas market.
Represent the company to attend to all business matters in the local/overseas market.
Overall management of business operations including sales, admin, marketing, finance, logistics, warehouse and e-commerce (eg. Shopee, Lazada and TikTok)
Responsible for staff recruitment, training and team management.
Responsible for country P&L/budget and achieve KPIs set by the management.
Weekly reporting.
Any ad-hoc duty assigned by the management.
Job Requirements
Diploma/Bachelor degree holders.
Min. 10 years of experience in any of the following: FMCG/cosmetics/lifestyle/e-commerce with a fairly good all-rounded exposure.
E-commerce experience is highly appreciated.
Offline sales management (modern trade, general trade) experience is a MUST.
Confident and possess good interpersonal skills.
Result-driven, independent, self-motivated and proactive.
