General Manager Operations
We are looking for a results-driven General Manager Operations to lead, scale, and strengthen our day-to-day operations across multiple outlets. This role is critical in ensuring operational excellence, revenue growth, cost efficiency, people development, and consistent brand standards as we continue our growth journey.
Key Responsibilities
Operational Leadership
- Oversee end-to-end operations across all outlets, ensuring efficiency, consistency, and compliance with company standards.
- Translate company strategy into clear operational plans, KPIs, and execution roadmaps.
- Drive operational excellence in service quality, food safety, customer experience, and outlet performance.
Sales & Marketing Oversight
- Oversee the Sales & Marketing function to ensure alignment with operational capabilities and business objectives.
- Work closely with the Sales & Marketing team to drive revenue growth, promotions, campaigns, and outlet-level sales performance.
- Ensure marketing initiatives are operationally executable and deliver measurable ROI.
- Monitor sales trends, customer insights, and performance data to support decision-making.
People & Performance Management
- Lead, coach, and develop Operations Managers, Outlet Managers, Sales & Marketing teams, and support functions.
- Build a strong performance-driven culture through clear accountability, SOPs, and regular performance reviews.
- Support recruitment, training, succession planning, and talent retention across departments.
Financial & Cost Control
- Own operational budgets, P&L performance, and cost management across operations, sales support, and maintenance.
- Identify opportunities to improve margins, productivity, and resource utilisation.
- Monitor labour cost, food cost, wastage, marketing spend efficiency, and operational expenses.
Process, Systems & Compliance
- Standardise SOPs, workflows, and reporting across operations, sales execution, and maintenance.
- Ensure compliance with health, safety, halal, and regulatory requirements.
- Work closely with Finance, HR, Supply Chain, IT, and other departments to ensure strong cross-functional alignment.
Maintenance & Facilities Management
- Oversee the Maintenance / Facilities function to ensure all outlets, kitchens, equipment, and infrastructure are well-maintained.
- Establish preventive maintenance schedules to minimise downtime and operational disruptions.
- Manage maintenance budgets, vendors, and compliance with safety and regulatory standards.
Growth & Expansion Support
- Support new outlet openings, refurbishments, and operational readiness.
- Assist in scalability planning for local and international expansion.
- Identify operational, commercial, and infrastructure risks and proactively implement mitigation plans.
Requirements
- Minimum 812 years of operations leadership experience, preferably in F&B, retail, hospitality, or multi-outlet environments.
- Proven experience managing large teams, multiple locations, and cross-functional departments.
- Strong understanding of P&L management, cost control, sales performance, and operational KPIs.
- Experience overseeing or working closely with Sales & Marketing and Maintenance / Facilities teams.
- Hands-on leader with strong execution capability and strategic thinking.
- Excellent communication, leadership, and stakeholder management skills.
- Comfortable working in a fast-paced, growth-oriented environment