Head of Commercial and Strategy

Job Description

Role Purpose

The Head of Commercial and Strategy will lead the market expansion and revenue growth for our next-generation Mobility-as-a-Service (MaaS) platform. Reporting directly to the CEO, this role is responsible for architecting the commercial landscape, securing high-value strategic partnerships, and launching innovative, tech-enabled service products that bridge the gap between digital platforms and physical transport infrastructure.

Key Responsibilities

Strategic Partnership Development

• Supply Ecosystem Growth: Identify, negotiate, and secure long-term partnerships with regional transport operators, fleet owners, and last-mile service providers to ensure a comprehensive supply network.

• Digital Integration Strategy: Lead initiatives to digitize traditionally analog transport sectors, creating proprietary data streams that provide a competitive advantage in scheduling and reliability.

• Cross-Border Collaboration: Work with regional stakeholders and financial partners to implement seamless, multi-currency payment solutions and cross-border travel protocols.

Commercial Model & Revenue Optimization

• Multi-Layered Revenue Management: Oversee a diverse monetization strategy that includes transactional commissions, B2B service contracts, and high-margin value-added products.

• Anxiety-Gap Solutions: Design and launch guaranteed mobility products-such as missed connection protection-to increase customer trust and justify premium price points.

• B2B & Corporate Growth: Develop and scale a Corporate SaaS vertical, securing recurring revenue through managed travel solutions for large organizations.

Product Launch & Market Strategy

• Go-to-Market (GTM) Leadership: Lead the commercial rollout of new features, moving from regional pilots to full-scale international corridors.

• Data-Driven Decision Making: Utilize internal AI-driven insights and Ground Truth data to optimize pricing, predict market demand, and refine the value proposition.

Risk Management & Strategic Defense

• Regulatory Navigation: Develop market-entry strategies that address local regulatory requirements and protect the brand from operational liabilities.

• Dynamic Risk Evaluation: Collaborate with tech teams to implement dynamic pricing models that adjust based on real-world risk factors and operational delays.

Requirements

• Professional Background: 12+ years of senior leadership experience in Commercial Strategy, Business Development, or General Management within the Tech, Mobility, or Fintech industries.

• Strategic Excellence: Proven track record of identifying Blue Ocean opportunities and building defensible market moats in fragmented industries.

• Partnership Expert: Exceptional negotiation skills with the ability to influence C-suite stakeholders across different cultures and regulatory environments.

• Analytical Mindset: Comfortable working with Data Scientists and Engineers to translate complex AI capabilities into marketable commercial products.

We are all different - one talent to another - that is how we rely on our differences. At AirAsia, you will be treated fairly and given all chances to be your best.We are committed to creating a diverse work environment and are proud to be an equal opportunity employer.

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