- Build a meaningful cultural legacy through storytelling and place‑based branding
- Work hands‑on with founders shaping a landmark arts and heritage destination
Firmenprofil
A cultural and heritage organisation dedicated to revitalising the historic core of Kuala Lumpur into a vibrant arts and cultural destination. The organisation is developing a heritage precinct anchored by a museum and a future theatre, supported by curated local F&B, cultural experiences, and the adaptive reuse of heritage shoplots. It operates with a purpose‑driven, long‑term approach, placing strong emphasis on storytelling, place‑based narratives, and elevating under‑represented Malaysian artists within a lean, hands‑on working environment.
Aufgabengebiet
As a Head Of Digital Marketing, You Will Define And Lead The Overall Digital Marketing And Brand Strategy, Establishing a Clear Brand Voice, Positioning, And Messaging Across All Digital Channels. Also
- Translate organisational vision and cultural objectives into actionable digital plans, including campaigns, content strategies, and launch narratives.
- Oversee the full digital ecosystem, including website, social platforms, newsletters, and digital campaigns, ensuring consistency and storytelling quality.
- Drive audience development locally, regionally, and internationally, with a focus on cultural audiences and visitors.
- Lead content and storytelling direction, guiding editorial, social, video, and multimedia content to reflect heritage, place‑based narratives, and cultural context.
- Provide strategic oversight of communications and PR, ensuring alignment between digital marketing, media outreach, and key announcements or launches.
- Collaborate closely with internal teams and external partners, including tenants and cultural partners, to deliver integrated campaigns that increase visitation, engagement, and destination appeal.
Anforderungsprofil
A Successful Applicant, You Should Come With
- Proven experience leading digital‑first brand or marketing strategies; exposure to cultural or heritage environments is an advantage
- Strong capability in brand storytelling, content strategy, and narrative development, with a hands‑on approach.
- Experience leading and developing small teams, with the ability to work collaboratively in lean, entrepreneurial environments.
- Strong strategic thinking combined with practical execution and attention to detail.
- Passion for culture, heritage, and public engagement, with sensitivity to communityand place‑based narratives.
Vergütungspaket
- High ownership role with end‑to‑end responsibility for brand, storytelling, and audience development
- Opportunity to lead digital marketing efforts in a respected organisation.
- Engage with arts and cultural projects within the financial services industry.
- Collaborative work environment with a focus on innovation.
- Long-term career development in a stable and supportive company.
If you are passionate about digital marketing and want to make a meaningful impact in the arts and cultural sector, we encourage you to apply today!
Kontakt
Referenznummer: JN-052026-7026946
