Head of Renal Care Franchise

JOB PURPOSE

1. To drive, plan and implement successful business strategies for Renal Care Franchise towards achieving business objectives on revenue,

growth and profitability.

2. To ensure development and sustainability of Renal Care Franchise business for both domestic and export markets.

3.  Leadership for Renal Care Franchise (Sales & Marketing), consists of a team of 1 Sales Manager covering West and East Malaysia, both

government and private sector, one senior product executive, one protégé and one graphic designer (Shared services across all business

units). .

4. To ensure overall compliance of the company's operations to the related legislative Poisons and Dangerous Drugs Acts and Regulation of

Malaysia.

KEY ACCOUNTABILITIES

1.      To ensure achievement of sales, profit and growth targets of the assigned ethical product range through exploring effective pre-

marketing activities, market research, planning, implementation, monitoring and revision of feasible marketing strategies for new and

existing products.

2.      To ensure planning and execution of marketing activities to key accounts in assigned channel to achieve sales growth and strengthen

customer relationships.

3.      To ensure effective communication of marketing plans and strategies to the sales force to achieve sales and marketing objectives.

4.      To successfully launch new products through aggressive implementation of launch plan and activities, effective product training to the

sales force, production of promotional materials and monitoring.

5.      To keep abreast of market trends and competitors activities in order to develop an effective marketing plan and strategy for assigned

business.

6.      To effectively manage promotional budget to run marketing activities to achieve sales target.

7.      To effectively forecast and monitor ethical stocks in order to maintain healthy stock level and no out of stocks situation.

8.      To conduct market visits for market assessment and analysis for development of effective marketing plans and strategies.