Job Description:
We are looking for a proactive Influencer & Affiliate Marketing Specialist to join our team. This role is perfect for candidates with experience in influencer management, affiliate marketing, and community engagement. You will be responsible for developing and executing influencer and affiliate strategies, building online communities, and creating engaging content that drives brand awareness and loyalty. The ideal candidate is highly organized, data-driven, and passionate about connecting with audiences in meaningful ways.
Responsibilities
A. Influencer Affiliate Marketing
- Develop and implement strategies to recruit, onboard, and manage influencer affiliates.
- Collaborate with influencers to create compelling content that promotes our products and services.
- Monitor and analyze the performance of affiliate campaigns, providing regular reports on key metrics.
- Negotiate contracts and agreements with influencers to ensure mutually beneficial partnerships.
- Stay up-to-date with industry trends and best practices in influencer marketing.
B. Community Marketing
- Build and nurture an engaged online community through social media platforms, forums, and other online channels.
- Create and execute community engagement strategies to drive brand loyalty and advocacy.
- Manage and moderate community discussions, addressing questions and concerns in a timely and professional manner.
- Collaborate with other departments to ensure consistent and aligned messaging across all community interactions.
C. Content Creation and Management
- Develop engaging and relevant content for social media and community channels.
- Plan and execute social media campaigns to promote brand awareness and engagement.
- Utilize analytics tools to measure the effectiveness of content and campaigns, making data-driven decisions to optimize performance.
D. Collaboration and Communication
- Work closely with the marketing team to align influencer and community strategies with overall marketing goals.
- Coordinate with product and customer service teams to ensure community feedback is incorporated into product development and customer support.
- Provide insights and recommendations to improve overall marketing and community strategies.
Qualifications
- Minimum 3-4 years of experience in influencer marketing and affiliate management
- Prior experience in the beauty industry (at least 2 years).
- Prior experience in e-commerce is required.
- Fluent in English (mandatory).
- Proven track record of building and managing influencer or affiliate programs.
- Excellent communication and negotiation skills for working with influencers and partners.
- Creative and passionate about content creation, brand storytelling, and marketing trends.
- Must be available to join immediately.
What You Will Gain by Working at SkinSeoul:
- Be at the forefront of a company pioneering and disrupting the e-commerce and skincare industry with advanced AI technology.
- Be part of the growth story and boost your career by joining an ambitious and fast growing company.
- Thrive in a dynamic environment and challenge yourself to solve unique business problems.
- Work in an international work environment with a flat organization.
About SkinSeoul
At SkinSeoul we stand at the unique intersection of AI, e-commerce, and skincare. We are disrupting the B2C e-commerce market in skincare and our vision is to be become the #1 skincare company globally.
Starting with K-Beauty, we have unleashed the potential of advanced AI technology to launch the world's largest Korean skincare store. We pride ourselves on offering not only the largest but most personalized skincare selection, at affordable price points and with a superior customer experience.
SkinSeoul is an equal opportunity employer committed to fostering an inclusive, innovative, and learning environment with the best employees.
We provide equal employment opportunities without regard to gender, identity, race, religion, nationality, age, marital status, disability, or any other protected status, as required by applicable law. If there is anything we can do to help ensure you have a comfortable and positive interview experience, please let us know.