Intern,Media Buy

Key Responsibilities

* Assist in setting up, managing, and monitoring paid advertising campaigns (Meta, Google, TikTok, etc.)

* Support daily campaign optimization, including budget pacing, creatives rotation, and audience testing

* Track and analyze campaign performance metrics such as CTR, CPC, CPA, ROAS

* Prepare weekly reports and dashboards to summarize insights and learning

* Conduct competitor and market research for media buying strategies

* Collaborate with creative and content teams to align ad messaging and visuals

* Stay up dated on platform trends, ad formats, and best practices

* Offline Media tracking and execution

* Others tasks as requested

Learning Exposure

* Paid media campaign setup and management across Meta, Google, and TikTok Ads.

* Media planning, budget allocation, and campaign optimization techniques.

* Performance marketing