Livspace is seeking a dynamic, result-oriented Key Account Manager (KAM) to own and scale a
critical 0-to-1 growth channel in [Insert City]. In this high-impact role, you will build and
manage strategic relationships with premier real estate developers/builders to secure exclusive
access to new homeowners.
You will be responsible for building a ₹50 Cr – ₹100 Cr business pipeline by driving end-to-end
lead generation, executing co-branded campaigns, managing builder SLAs, and collaborating
closely with internal design and sales teams to convert leads into realized revenue.
Key Responsibilities
1. Strategic Account Management & Builder Alliances
- Pitch Livspace's value proposition to top-tier real estate builders, C-level executives, and site marketing teams to secure exclusive partnerships.
- Serve as the single point of contact for builder accounts, maintaining long-term relationships and high stakeholder trust.
- Ensure all mutual commitments, SLAs, and commercial agreements between Livspace and builder partners are strictly honored.
2. Demand Generation & Campaign Execution
- Devise and execute innovative go-to-market (GTM) strategies and joint marketing campaigns (e.g., site branding, customer activation drives, exclusive builder design packages) by convincing and aligning builder leadership.
- Acquire homeowner databases and leads from partner builders and drive structured direct-outreach initiatives (calls, activation events, exclusive design expos).
3. Lead Conversion & Revenue Realization
- Seamlessly hand off acquired leads to Livspace's Design and Sales teams, ensuring high customer engagement and intent.
- Track the complete customer journey from initial outreach → design consultation → booking → final revenue realization. .
- Unblock operational bottlenecks between internal teams (Design, Business Development, Operations) and external stakeholders to maximize conversion rates.
4. P&L & Channel Ownership (0-to-1 Scaling)
- Own the P&L and growth trajectory for the Builder Channel in the city, scaling revenue from scratch to ₹50–100 Cr.
- Track key business metrics: Partner acquisition rate, cost per lead (CPL), lead-to-conversion ratio, and gross merchandise value (GMV).
Key Qualifications & Requirements
- Education: MBA is compulsory from a recognized institute.
- Experience: Minimum 2+ years of hands-on experience in P&L management, strategic alliances, key account management, or B2B2C business development.
- Track Record: Proven ability to build and scale a business channel from 0 to 1 in a fast-paced environment.
- Industry Preference: Background in Real Estate Alliances, PropTech, Interior Design, FMCG, or high-growth Tech Startups is a strong plus.
Ideal Candidate Profile
- Go-Getter Execution: You don't wait for instructions; you hunt for opportunities, close deals, and make things happen on the ground.
- High Business Acumen: You understand unit economics, revenue realization, and strategic deal structuring.
- Master Persuader: Exceptional negotiation and communication skills to convince builder stakeholders and run joint initiatives effortlessly.
- Data-Driven & Structured: Ability to manage large-scale lead pipelines, track conversion funnels, and optimize campaign ROI.
