Manager, Branding & Corporate Communications

Job Responsibilities:

• Develop and implement the Group's corporate branding, positioning, and reputation management strategies.
• Ensure consistency in the application of the Group's corporate identity, brand guidelines, and visual standards across all subsidiaries and business units.
• Drive initiatives to strengthen brand awareness, corporate reputation, and market presence.
• Oversee the development and management of brand assets, corporate publications, and marketing collateral.
• Develop and execute integrated corporate communication strategies aligned with the Group's business objectives.
• Prepare and review corporate announcements, press releases, speeches, key messages, presentations, and communication materials.
• Manage internal and external communications to ensure consistent, timely, and effective messaging.
• Provide strategic communications counsel and advisory support to the Group CEO, senior management, and business leaders.
• Establish and maintain strong relationships with media organisations, government agencies, investors, and other key stakeholders.
• Manage media enquiries, interviews, press conferences, media briefings, and public engagements.
• Monitor media coverage and public sentiment, and manage reputational issues effectively.
• Develop and coordinate crisis communication strategies and response plans when required.
• Develop and implement the Group's digital communications and social media strategy.
• Oversee the management of the corporate website, social media platforms, and other digital communication channels.
• Lead the creation of engaging digital content, including videos, graphics, photography, and multimedia materials.
• Monitor digital performance and social media analytics, and recommend strategies to enhance engagement and online presence.
• Lead the development of high-quality corporate content for digital platforms, annual reports, sustainability reports, newsletters, presentations, campaigns, and other corporate publications.
• Ensure all communication materials accurately reflect the Group's brand identity, corporate values, and messaging standards.
• Plan, coordinate, and manage corporate events, official visits, product launches, conferences, exhibitions, town halls, CSR programmes, and executive engagements.
• Coordinate VIP protocol, event branding, and communication requirements to ensure the successful delivery of corporate events.
• Prepare speeches, talking points, presentations, briefing notes, and other communication materials for the Group CEO and senior management.
• Support executive profiling, thought leadership initiatives, and leadership communication programmes.
• Manage the planning, development, and production of annual reports, sustainability reports, brochures, newsletters, videos, and other corporate publications.
• Ensure all publications meet the Group's editorial, branding, quality, and regulatory standards.
• Develop and manage the departmental budget to ensure cost-effective utilisation of resources.
• Appoint, manage, and evaluate external agencies and service providers, including creative agencies, media agencies, photographers, videographers, designers, and event organisers.
• Ensure the timely delivery of quality services and compliance with contractual requirements.
• Lead, mentor, and develop the Corporate Communications team to build a high-performing and collaborative work environment.
• Foster a culture of innovation, creativity, accountability, and continuous improvement.
• Monitor team performance and ensure the achievement of departmental goals, KPIs, and strategic objectives.

Job Requirements:

• Bachelor's Degree in Communications, Public Relations, Journalism, Marketing, Mass Communication, or a related field.
• Minimum of 7–10 years of relevant working experience, including at least 3 years in a managerial role.
• Excellent written and verbal communication skills in both English and Bahasa Malaysia.
• Strong media relations and stakeholder engagement skills.
• Proven experience in branding, digital communications, and social media management.
• Strong project management and event management capabilities, with the ability to plan, coordinate, and execute initiatives effectively.
• Ability to manage multiple projects simultaneously and perform effectively in a fast-paced environment.