About the Role:
The role is responsible in creating original digital content across various social media platforms.
What will you do:
- Write engaging, on-brand captions quickly and effectively.
- Conceptualize visuals and film/edit simple social media videos.
- Design content using Canva and maintain a social media calendar.
- Plan and execute paid ads across Meta, TikTok, X, and LinkedIn.
- Stay ahead of video content trends (e.g., Reels, TikTok) and apply them effectively.
- Track content performance and audience engagement using analytics tools.
- Align content with brand identity and business objectives.
Skills and experience you possess:
- Bachelor's Degree or equivalent in Marketing, Communications, Business Administration, or any relevant field.
- Possess a minimum of 3 years experience in social media management or digital marketing.
- Strong writing skills and a keen visual sense.
- Proficiency in Canva and basic video editing.
- Experience with paid media planning and performance tracking.
- Familiarity with Islamic banking principles is a plus.
- A proactive, independent mindset with a love for fast-paced environments.
