You will develop and implement integrated strategies to boost brand awareness and engagement.
What You'll Do
- Develop creative communication messages to execute Brand Strategy by segments for each brand.
- Create new concepts in both messages and visuals for all marketing communication materials.
- Manage and implement the content roadmap based on the annual content pillar.
- Collaborate closely with the Marketing & Sales team to develop brand campaigns and marketing materials.
- Analyse, monitor and review the effectiveness of the communication messages and visuals and develop improvement plan.
- Enhance internal and external stakeholders communication messages.
- Support external channel partners in developing communication concepts and messages.
What You Need to Succeed
- Degree in Mass Communications, Advertising, Graphic Design, Marketing or equivalent.
- At least 5 years of experience in marketing or communications from building & construction, advertising industry or any related industry.
- Experienced in creating creative communication materials.
- Successful record of excellent creative visualization skills.
- Strong track record in executing marketing events.
- Experience working in advertising/marketing agency or creative agency is an added advantage.
