Monroe Consulting Group, an Executive Recruitment firm, is partnering with a leading organisation in the Professional Services industry to hire a Marketing & Communications Copywriter. This opportunity is based in Kuala Lumpur, Malaysia.
Position Overview
The Marketing & Communications Copywriter will drive high-quality content creation across digital, social media, marketing, and corporate communications channels.
The role strengthens brand positioning and engagement by delivering consistent, impactful, and audience-focused communications.
Key Responsibilities
- Collaborate with the marketing and communications team to align social media and digital content with overall marketing objectives.
- Write clear and persuasive copy for marketing materials, campaigns, advertisements, landing pages, and corporate communications.
- Develop long-form content for websites, blogs, newsletters, EDMs, and email campaigns.
- Create platform-specific content and captions for Instagram, Facebook, LinkedIn, TikTok, and other social media channels.
- Develop and manage social media content calendars aligned with campaigns, events, and key content pillars.
- Identify and develop authentic stories, including short-form video scripts, Reels/Stories, and photo captions.
- Proofread and edit public-facing content to ensure accuracy, consistency, grammar, and adherence to brand guidelines.
- Ensure content complies with relevant privacy and data protection requirements.
- Perform other related duties as assigned.
Key Requirements
Qualifications & Experience
- Degree in Marketing, Communications, Journalism, English, or a related discipline.
- Proven experience in copywriting, marketing communications, content creation, PR, or a related field.
- Experience producing content across social media, blogs, newsletters, advertorials, media releases, feature stories, and video scripts.
Technical / Functional Expertise
- Strong written and verbal English communication skills with excellent attention to detail.
- Proficient in developing content for digital and social media platforms, including Instagram, Facebook, LinkedIn, and TikTok.
- Experience with automated marketing platforms, email marketing services, social media management, and optimisation platforms.
- Strong proofreading, editing, and brand voice management skills.
- Knowledge of SEO, digital content optimisation, media production, and content dissemination.
Soft Skills & Leadership Competencies
- Strong interpersonal and stakeholder management skills, with the ability to engage diverse audiences.
- Creative, resourceful, and able to identify compelling storytelling opportunities.
- Adaptable and comfortable working in a fast-paced environment with changing priorities.
- Strong editorial judgement, attention to detail, and ability to prioritise effectively.
- Collaborative, receptive to feedback, and able to manage input from multiple stakeholders.
- Demonstrates empathy, inclusivity, and strong cultural awareness.
