Marketing Executive (Content & Engagement)

Job Description

• Develop, coordinate, and implement local marketing plans in line with the yearly budget and global business growth strategies.
• Manage and maintain monthly content calendars across corporate social media platforms (Facebook, TikTok, LinkedIn, etc.).
• Create engaging content including copywriting, graphics, short-form videos, and digital campaigns to strengthen brand awareness and lead generation.
• Serve as an on-camera presenter or host for corporate videos, social media content, webinars, and marketing events when required.
• Plan, coordinate, and execute marketing activities including seminars, webinars, conferences, trade shows, exhibitions, and corporate events.
• Create and manage marketing campaigns including email marketing, paid advertising, and lead generation initiatives.
• Develop and manage marketing collateral including website content, brochures, flyers, presentation slides, posters, newsletters, and promotional materials.
• Prepare monthly marketing reports and analyze campaign performance to recommend improvements.
• Research market trends, customer insights, and competitor activities to support marketing strategies.
• Support day-to-day marketing operations and provide backup for other marketing functions and ad hoc projects as required.

Qualifications

• Diploma or Bachelor's Degree in Marketing, Business, Mass Communication, Multimedia, or a related field.
• Minimum 1-3 years of experience in marketing, digital marketing, or content creation is preferred.
• Strong knowledge of social media marketing, content marketing, and email marketing.
• Confident communicator with the ability to present, host, and appear on camera for corporate videos, social media content, and events.
• Comfortable interacting with internal stakeholders, customers, and external audiences during marketing activities.
• Experience with digital marketing tools (CRM, SEO, Meta Business Suite, Canva, Adobe Creative Suite, CapCut, or video editing software) is an advantage.
• Excellent written and verbal communication skills in English and good working proficiency in Bahasa Malaysia.
• Creative, proactive, and able to work independently as well as collaboratively in a team environment.
• Strong organizational and multitasking skills with attention to detail.
• High level of integrity and professionalism.
• Willing to travel when required.

Additional Information

• Willing to travel with valid Driving License
• Flexi-Benefits Scheme
• Group Insurance Coverage